Brand & Campaign Lead - PR (Belgium)

Studiocanal; Brussel Hoofdstad; Sur place; EUR 65 000 - 90 000; Plein temps

Résumé du poste

CANAL+ Belgium is seeking a dynamic PR & Campaign Manager to lead integrated campaigns and media relations across Belgium. You will manage campaigns from concept to execution, coordinate with agencies and internal teams, organize events, and ensure brand consistency.

Fluency in Dutch and French, plus strong English, are essential for success in a fast-paced entertainment group. Reporting to the Director of Brand & Marketing Communications, you will shape storytelling, monitor media impact, and

Qualifications

• Bachelor's degree in Marketing, Communications, Public Relations, Journalism, or a related field.
• Minimum 5 to 8 years of experience in communications, public relations, campaign management, marketing communications, or a related field.
• Experience within media, entertainment, telecommunications, consumer brands, digital platforms, subscription businesses, or agency environments is highly valued.
• Proven experience managing integrated communication or marketing campaigns from concept to execution.
• Strong understanding of media relations, content creation, event management, and modern communication channels.
• Experience working with agencies, media partners, and external suppliers.
• Fluency in Dutch and French, with strong professional English skills.

Responsabilités

• Manage day-to-day marketing and communication campaigns across paid, owned, and earned media.
• Coordinate development and localization of assets with creative agencies, production partners, media agencies, and internal stakeholders.
• Develop campaigns and PR initiatives to support launch and promotion of CANAL+ content, products, services, partnerships, and corporate initiatives.
• Establish and maintain relationships with journalists, media organizations, influencers, industry associations, and external stakeholders.
• Prepare and distribute press releases, media briefings, interview materials, Q&As, and corporate communication content.
• Organize press events, media screenings, sponsorship activations, and corporate events to maximize brand visibility and stakeholder engagement.
• Monitor media coverage and manage media requests while ensuring timely and consistent company responses.
• Coordinate communication around key business milestones, content launches, and strategic announcements.
• Working closely with digital/e-commerce, customer lifecycle, content, and commercial teams to ensure integrated campaign execution and messaging consistency.
• Managing campaign timelines, agency deliverables, budgets, and reporting.
• Tracking campaign and PR performance, analyzing results, and identifying optimization opportunities.
• Monitoring industry trends, competitor activities, and emerging opportunities to enhance communication effectiveness and brand relevance.
• Acting as a brand ambassador by ensuring compliance with CANAL+ brand guidelines across all communication activities.

Connaissances

Media relations

Content creation

Event management

Communication channels

Formation

Bachelor's degree in Marketing, Communications, Public Relations, Journalism, or a related field

Description du poste

CANAL+ Belgium is seeking a dynamic PR & Campaign Manager to lead integrated campaigns and media relations across Belgium. You will manage campaigns from concept to execution, coordinate with agencies and internal teams, organize events, and ensure brand consistency.

Fluency in Dutch and French, plus strong English, are essential for success in a fast-paced entertainment group. Reporting to the Director of Brand & Marketing Communications, you will shape storytelling, monitor media impact, and