Brand Activation Lead: Omnichannel 360° (Benelux)

Pierre Fabre Pharmaceuticals, Inc.; Brussel Hoofdstad; Híbrido; EUR 65.000 - 90.000; Jornada completa

Descripción de la vacante

Pierre Fabre Laboratories in Belgium is seeking a Brand Activation Manager to lead 360° activations for Avène across the Benelux region, coordinating digital and in-store efforts. You will drive brand equity, partner with media agencies, and align with commercial goals.

You bring a Master in science with marketing exposure, strong data analysis, and fluency in Dutch/French plus English to collaborate with cross-functional teams and agencies on ambitious campaigns.

Formación

• Master in a scientific field, ideally with a marketing qualification.
• Strong market and data analysis experience with consumer-brand insights.
• Experience managing B2C media and coordinating with agencies.
• Fluent in Dutch and French; excellent English; proficient office tools.

Responsabilidades

• Define local brand strategy and omnichannel activations in Benelux.
• Plan and execute 360° campaigns across online and offline channels.
• Oversee media strategy with the Media Specialist and budget reporting.
• Collaborate with Sales, Retail and HCP Activation teams.
• Monitor performance, ROI and stock in collaboration with logistics.

Conocimientos

Brand management

Omnichannel marketing

Budget management

Data analysis

Project coordination

B2B activations

B2C activations

Educación

Master in science

Marketing training

Herramientas

Excel

PowerPoint

Office suite

Descripción del empleo

Pierre Fabre Laboratories in Belgium is seeking a Brand Activation Manager to lead 360° activations for Avène across the Benelux region, coordinating digital and in-store efforts. You will drive brand equity, partner with media agencies, and align with commercial goals.

You bring a Master in science with marketing exposure, strong data analysis, and fluency in Dutch/French plus English to collaborate with cross-functional teams and agencies on ambitious campaigns.