Transformez ce poste en entretien — un CV et une lettre de motivation conçus selon ce que cet employeur recherche.
bpost is seeking an Account Manager to expand and strengthen collaborations with existing customers while opening new markets. The role combines hunting for new customers and farming existing portfolios to maximize growth and retention.
Responsibilities include researching markets, managing the full sales cycle, presenting bpost solutions, and maintaining strong relationships. A Bachelor’s or Master’s degree and 3+ years in similar roles are expected, with bilingual or English proficiency and
bpost strives to create an inclusive environment with challenging projects and inspiring collaborations. With our colleagues at the heart of our organisation, we believe in careers rather than jobs. As part of the international group bnode, bpost has transitioned from the Belgian postal operator to a regional and digital expert in parcel size logistics. With a focus on social and environmental sustainability, our people are the foundation of everything we do. We foster a culture that supports diversity, inclusion and career growth, ensuring that every team member has the opportunity to thrive and succeedWhat will you do?
Support bpost’s growth by expanding and strengthening collaboration with existing customers, opening new markets, building strong relationships with prospects, and realizing new business opportunities with new customers.
Account Managers combine prospecting (hunting) and portfolio development (farming) activities.
The hunting activity focuses on prospects who are not yet customers, with the primary objective of acquiring new customers.
The farming activity concerns a portfolio of existing customers who already make extensive use of our products, with a focus on retention and securing long-term relationships.
Sales activities such as upselling and cross-selling remain essential for these customers.
Research and analyze markets and sectors in which bpost operates in order to identify potential commercial opportunities for products and services within the assigned customer portfolio.
Understand business needs based on existing market connections, with guidance from management.
Manage the full sales cycle, from lead identification to contract signature.
Present and propose bpost’s products and solutions.
Develop and maintain relationships with existing and potential customers to further strengthen commercial relationships and achieve defined sales objectives.
Maintain regular contact with customers and conduct customer visits.
Farming: identify opportunities with existing customers and drive growth through upselling and cross-selling while building long-term relationships with key stakeholders.
Identify and map the various external decision-makers within the assigned organizations.
Hunting: identify and develop new customers (through data, networking, events, and analysis) via proactive prospecting (cold calling, networking, events, digital outreach, etc.).
Maintain contacts as the portfolio grows, act as the first point of contact for new customers, and manage the necessary relationships with internal stakeholders.
Analyze and understand the solutions already used by the customer and identify potential expansion opportunities by leveraging a wide range of existing procedures, precedents, and known examples from other customers, in order to help customers select the most appropriate solutions and convince them to adapt and/or expand their existing products and services with bpost’s offerings.
Negotiate and close contracts with customers using standardized contractual procedures and customer agreements, in compliance with applicable rules and legislation.
Formulate proposals in case customers request non-standard conditions and submit them for approval to management.
Define the approach plan based on known examples from other customers, initiate the sales process by handing over the project to the tribes, and follow up on the implementation of the sales action plan to ensure proper project execution and timely adjustments.
Determine the number of customers to be contacted each quarter in order to achieve set objectives.
Identify key customers and develop a sales plan.
Collaborate with internal teams (marketing managers, business analysts) to generate leads and ensure an excellent customer experience.
Identify the added value that bpost can deliver to the customer’s business objectives and market challenges in order, with guidance from management or based on reference cases and documentation applicable to most customers, to define an initial concrete action plan.
Visit customers to identify the added value bpost can deliver.
Translate imposed business objectives into the personal portfolio and submit them for validation to management.
Record and maintain customer interactions in the CRM tool (customer and prospect interactions, quotations, and pipeline status).
Who are you?
Bachelor’s or Master’s degree, or equivalent through experience.
Minimum of 3 years of experience, preferably in a hunter or farmer role.
Strong knowledge of negotiation and sales techniques.
Ability to easily build relationships and communicate clearly and effectively.
Experience in fast-changing and complex environments.
Experience with CRM systems and digital platforms.
Excellent command of the second national language.
Good knowledge of English.
Strong knowledge of general marketing concepts and strategies.
Strong understanding of market challenges and customers’ business objectives.
Strong knowledge of and affinity with the products and services offered within the department.
Good command of presentation skills, negotiation techniques, project management, conceptual thinking, and analytical skills.
What do we offer?
Like a Long-awaited Parcel, We Want To Make You Feel Welcome And Valued. Our Offer Includes a Competitive Monthly Salary, That Goes Without Saying. On Top Of That, You Can Count On
#bpost #bnode