Web Content Strategist: Accessibility & SEO

IP Australia; Canberra; On-site; AUD 70,000 - 100,000; Full time

Job summary

IP Australia is seeking a Web Content Officer to drive content strategy and delivery for its corporate website within the Digital Experience team. You will shape how digital content informs, engages, and supports diverse audiences, reporting to the Web Content Lead.

The role also offers opportunities to contribute to other web platforms, including content writing for education materials, while ensuring information is accurate, engaging, and accessible across channels.

Qualifications

• Experience writing for the web in a government or similar setting.
• Ability to translate technical or legal information into plain English.
• Familiarity with accessibility requirements and web content standards.

Responsibilities

• Write, edit, and publish web content that is accurate, engaging, and accessible.
• Collaborate with subject matter experts to translate complex information into plain English.
• Conduct keyword research and optimise metadata, headings, and structure for the site.
• Work with internal teams and external partners to ensure content accuracy and relevance.

Skills

Content writing

Editing

SEO basics

Job description

IP Australia is seeking a Web Content Officer to drive content strategy and delivery for its corporate website within the Digital Experience team. You will shape how digital content informs, engages, and supports diverse audiences, reporting to the Web Content Lead.

The role also offers opportunities to contribute to other web platforms, including content writing for education materials, while ensuring information is accurate, engaging, and accessible across channels.