Visual Merchandise State Manager - NSW & ACT

Adairs Retail Group; New South Wales; On-site; AUD 90,000 - 130,000; Full time

Benefits offered by this job

Team member discounts across Adairs, F

Novated leasing options

Paid parental leave

Employee Assistance Program (EAP)

Job summary

Adairs Retail Group is seeking an experienced State Visual Merchandising Manager to lead VM across NSW & ACT, translating our brand vision into engaging in-store experiences that delight customers and drive commercial outcomes.

You’ll manage a team of Visual Merchandisers, collaborating with store teams and retail leaders to elevate execution, campaigns and peak trading performance while upholding Adairs’ standards.

Qualifications

• Experience leading visual merchandising across a state, regional or multi-site retail environment.
• Proven ability to coach, influence and develop leaders and teams.
• Demonstrated success connecting visual merchandising initiatives to commercial results.
• Experience planning and executing large-scale campaigns, promotions and peak trading events.
• Excellent stakeholder management skills with the ability to influence at all levels.
• Strong understanding of retail operations, visual merchandising principles and customer experience.
• Exceptional organisation, planning and communication skills.
• A passion for creating inspiring retail environments and developing high-performing teams.

Responsibilities

• Lead, coach and develop Visual Merchandisers, Store Managers and retail leaders across NSW & ACT.
• Deliver seasonal campaigns, promotional activity and key trading events with consistency and commercial focus.
• Ensure stores are operationally ready for campaigns, launches and peak trading periods.
• Collaborate with Area Managers, Retail Operations, Marketing and Property teams to deliver inspiring customer experiences.
• Leverage insights and trading results to identify opportunities that enhance brand experience and sales.
• Support new store openings, relocations and refits, embedding VM standards from day one.

Skills

Leadership

Visual Merchandising

Stakeholder Management

People Development

Campaign Execution

Retail Operations

Job description

At Adairs, we believe every store should feel welcoming, inspiring and unmistakably on-brand. We're looking for an experienced State Visual Merchandising Manager to lead visual merchandising across NSW & ACT, ensuring our national creative vision is translated into exceptional in-store experiences that delight customers and drive commercial outcomes.

This is a unique opportunity to combine creativity, leadership and commercial thinking, working closely with store teams and retail leaders to build capability, elevate execution and deliver visual excellence at scale.

About The Role

As State Visual Merchandising Manager, you will act as the vital link between our brand vision and store execution. Leading a team of Visual Merchandisers across NSW & ACT, you'll ensure every store consistently delivers engaging, customer-first shopping experiences that reflect the Adairs brand while supporting sales, productivity and operational success.

You’ll work collaboratively with Area Managers, State Leaders and Store Teams to build confidence, capability and accountability, creating a culture where visual merchandising excellence is embraced by everyone.

What You’ll Be Doing

• Bring the Adairs brand to life through exceptional visual merchandising execution across our NSW & ACT store network
• Deliver seasonal campaigns, promotional activity and key trading events with consistency, creativity and commercial focus
• Lead, coach and develop Visual Merchandisers, Store Managers and retail leaders, building capability and accountability across the business
• Partner with Area Managers and retail leaders to elevate visual standards, customer experience and store performance
• Ensure stores are operationally ready for campaigns, launches and peak trading periods through effective planning, communication and execution
• Leverage customer insights and trading results to identify opportunities that enhance both brand experience and commercial outcomes
• Support new store openings, relocations and refits, ensuring Adairs visual merchandising standards are embedded from day one
• Collaborate with Retail Operations, Marketing and Property teams to deliver seamless and inspiring customer experiences across every touchpoint

What You’ll Bring

• Proven experience leading visual merchandising across a state, regional or multi-site retail environment
• Strong ability to coach, influence and develop leaders and teams
• Demonstrated success connecting visual merchandising initiatives to commercial results
• Experience planning and executing large-scale campaigns, promotions and peak trading events
• Excellent stakeholder management skills with the ability to influence at all levels
• Strong understanding of retail operations, visual merchandising principles and customer experience
• Exceptional organisation, planning and communication skills
• A passion for creating inspiring retail environments and developing high-performing teams

Why Join Adairs?

At Adairs, our people are at the heart of everything we do. You'll join a supportive and collaborative culture where creativity, growth and innovation are celebrated. In addition to generous team member discounts across Adairs, Focus on Furniture and Mocka, you'll enjoy benefits including paid parental leave, access to our Employee Assistance Program (EAP), and novated leasing options. Most importantly, you'll have the opportunity to make a meaningful impact across our store network while helping create inspiring spaces for our customers and rewarding career experiences for our teams.

If you're a passionate visual merchandising leader who loves developing people, driving operational excellence and bringing brands to life, we'd love to hear from you.