Viral Social Media Manager — Content & Video Capture

Alura Agency; Sydney; Hybrid; AUD 85,000 - 110,000; Full time

Benefits offered by this job

Flexible working options

Extra 3 days leave in December

Course discounts

Superannuation contributions

Job summary

UNSW is seeking a Communications Officer (External) to develop engaging content, support strategic communications and deliver initiatives that strengthen engagement with key audiences and the University's priorities.

Reporting to the Communications Manager, you will create content across web, social, newsletters and events, provide advice to stakeholders and help shape campaigns that raise UNSW's profile and reputation. The role is based in Sydney with hybrid working arrangements.

Qualifications

• Qualifications in communications, PR, marketing, journalism or related discipline.
• Excellent written and verbal communication, able to tailor messages for different audiences and channels.
• Experience developing and implementing communication plans, campaigns and stakeholder engagement initiatives.
• Experience liaising with media, journalists, and pitching stories to outlets.
• Ability to analyse communication performance and use insights to enhance activities.

Responsibilities

• Developing and delivering communication plans, campaigns and content that support strategic initiatives and organisational priorities.
• Creating, coordinating and distributing content across web, social media, publications, newsletters, events and stakeholder communications.
• Providing communications advice and support to stakeholders, helping identify opportunities to maximise engagement and impact.
• Supporting media and promotional activities, preparing communication materials and contributing to campaigns that enhance UNSW's reputation and profile.
• Monitoring communication performance and audience engagement, using data and insights to continuously improve outcomes.

Skills

Written communication

Verbal communication

Media relations

Content development

Stakeholder engagement

Time management

Education

Bachelor's degree in communications

Job description

Communications Officer (External)

2000 Sydney, University of New South Wales

Job Description

• Employment Type: Full Time, Continuing
• Location: Kensington (Hybrid working arrangement)

About UNSW

UNSW isn't like other places you've worked. Yes, we're a large organisation with a diverse and talented community; a community doing extraordinary things. Together, we are driven to be thoughtful, practical, and purposeful in all we do. If you want a career where you can thrive, be challenged and do meaningful work, you're in the right place

Whyy our role matters: We're seeking a Communications Officer to help bring UNSW's stories, achievements and impact to life. In this role, you'll develop engaging content, provide strategic communications support and deliver initiatives that strengthen engagement with key audiences and support the University's strategic priorities.

Reporting to the Communications Manager, you'll use your expertise in communications, public relations or journalism to create compelling content, build strong stakeholder relationships and drive communications activities that enhance awareness, engagement and reputation outcomes.

Your day-to-day focus will be:

• Developing and delivering communication plans, campaigns and content that support strategic initiatives and organisational priorities.
• Creating, coordinating and distributing content across a range of channels including web, social media, publications, newsletters, events and stakeholder communications.
• Providing communications advice and support to stakeholders, helping identify opportunities to maximise engagement and impact.
• Supporting media and promotional activities, preparing communication materials and contributing to campaigns that enhance UNSW's reputation and profile.
• Monitoring communication performance and audience engagement, using data and insights to continuously improve outcomes.

Who you are: A proactive and collaborative communications professional who enjoys building relationships, creating engaging content and delivering meaningful outcomes.

Skills and Experience:

• Relevant qualifications and demonstrated experience in communications, public relations, marketing, journalism or a related discipline.
• Exceptional written and verbal communication skills, with the ability to tailor messages for different audiences and channels.
• Experience developing and implementing communication plans, campaigns and stakeholder engagement initiatives.
• Experience building relationships with media, liaising with journalists, and proactively identifying and pitching stories to news outlets.
• Proven ability to build effective relationships and influence stakeholders to achieve successful outcomes.
• Experience producing high-quality content across digital, social, media and corporate communication channels.
• Excellent organisational and time management skills, with the ability to manage competing priorities and deadlines.
• Demonstrated ability to analyse communication performance and use insights to enhance future activities.

Please note: Sponsorship is not available for this role, valid Australian working rights are required on application.

UNSW Benefits and Culture: People are at the core of everything we do. We recognise it is the contributions of our staff who make UNSW one of the best universities in Australia and the world. Our benefits include:

• Flexible Working Options (work from home, flexible hours etc)
• Additional 3 days leave during December shutdown period.
• Up to 50% discount on UNSW courses
• Flexible 17% Superannuation contributions, additional leave-loading paymentsand salary sacrifice.
• Discounts and entitlements (retail, education, fitness passport)

Pre-Employment Checks: As part of our recruitment process candidates may be required to undergo pre-employment screening, which may include reference checks, qualification verification, right-to-work verification, and criminal history screening where relevant to the role.

UNSW is committed to equity diversity and inclusion. Applications from women, people of culturally and linguistically diverse backgrounds, those living with disabilities, members of the LGBTIQ+ community; and people of Aboriginal and Torres Strait Islander descent, are encouraged. UNSW provides workplace adjustments for people with disability, and access to flexible work options for eligible staff. The University reserves the right not to proceed with any appointment.