Trade And Category Sales Specialist

Wow Recruitment; Sydney; On-site; AUD 100,000 - 115,000; Full time

Job summary

Wow Recruitment is seeking a sharp Commercial Category & Trade Sales Specialist in Sydney to own channel growth and category optimization. You will design go-to-market trade programs, develop compelling sales tools, and partner with distributors and key accounts to win major opportunities.

Reporting to senior commercial leadership, you will leverage SAP Business One and BI tools to extract insights, drive stock velocity, and improve margins with cross-functional teams.

Qualifications

• 3–6+ years of commercial experience in B2B channel sales or trade management.
• Strong understanding of gross margins, pricing, and promotional ROI.
• Ability to translate data into actionable sales strategies that drive volume.

Responsibilities

• Design and execute trade programs across distributor and key account channels to grow revenue and margins.
• Equip sales teams with tools, launch kits, and presentations to close deals faster.
• Conduct range reviews and pricing analysis to identify revenue opportunities.
• Collaborate with national sales leaders and distributor partners to align initiatives with topline targets.
• Leverage SAP Business One, Phocas BI and AI tools to extract insights for stock velocity and profitability.

Skills

Channel sales

Trade management

Category optimization

Sales enablement

Excel/BI

Tools

SAP

Phocas BI

Copilot/Claude AI

Job description

WOW Recruitment is seeking a sharp Commercial Category & Trade Sales Specialist to join a rapidly growing B2B distributor. Reporting directly to senior commercial leadership, you will play a pivotal role in driving sell-through, optimizing product range margins, and equipping our sales teams and distribution partners with the high-converting tools needed to win major accounts.

If you thrive at the intersection of commercial strategy, channel growth, and deal execution, this role offers direct executive exposure and a clear pathway into commercial leadership.

Location: St Leonards

Salary: $100-115k + Super

Working Model: On-Site

How You’ll Drive Growth

• Accelerate Channel Revenue: Design and execute high-impact trade programs, promotional strategies, and rebate structures across distributor, reseller, and key account channels to increase sales volume and profit margins.
• Equip Front-Line Sales Teams: Develop sharp sales tools, product launch kits, and compelling commercial presentations that empower internal sales reps and external partners to close deals faster.
• Commercial Category Optimization: Conduct range reviews, pricing analysis, and competitor benchmarking to identify hidden revenue opportunities across key commercial categories.
• Executive & Partner Engagement: Collaborate with National Sales Managers and key distributor stakeholders to align trade initiatives directly with top-line revenue targets.
• Data-Driven Sales Strategy: Leverage SAP Business One, Phocas BI, and modern AI tools to extract commercial insights that optimize stock velocity, profitability, and customer account growth.

What You Bring to the Table

• 3–6+ Years Commercial Experience: Proven track record in B2B channel sales, trade management, category optimization, or commercial sales enablement (experience in workplace supplies, hospitality, cleaning, or commercial distribution preferred).
• Commercial & Financial Acumen: Strong understanding of gross margins, product pricing structures, promotional ROI, and commercial deal mechanics.
• Sales-First Mindset: Ability to translate complex category data into simple, actionable sales strategies that move volume.
• Tech & BI Proficiency: Advanced Excel capabilities alongside experience with ERP systems (e.g., SAP), Business Intelligence tools (e.g., Phocas), or AI-driven workflows (e.g., Copilot, Claude).
• High-Level Communication: Confident presenting commercial proposals and negotiating with key accounts, national sales leadership, and vendor partners.

Why Apply?

• High-Impact Role: Direct responsibility for driving commercial growth with clear visibility from executive leadership.
• Career Advancement: Clear pathway to progress into broader Business Manager, Category Management, or Business Development roles.
• Competitive Package: $100-115k Base + Super in a convenient North Shore location (St Leonards