Senior Technology Utilisation Representative
Caterpillar Inc.
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Benefits offered by this job
Job summary
Caterpillar is seeking an experienced construction technology sales professional to lead growth and utilisation across the Perth District (WA, SA, VIC, TAS). This senior field-based role works with dealers and customers to demonstrate value and drive adoption of Cat technologies.
You will combine commercial judgment with hands-on site knowledge, guiding priorities, delivering measurable outcomes in productivity, safety and efficiency, and building lasting partnerships.
Qualifications
- Consultative sales, business development or related roles in construction tech or heavy equipment.
- Strong civil construction and earthmoving workflow understanding.
- Experience with machine control, payload, telematics or safety tech.
- Experience managing territory or major customer/dealer relationships with senior decision-makers.
- Ability to build business cases and drive measurable sales/adoption outcomes.
- Ability to translate data into clear priorities with a hands-on field approach.
Responsibilities
- Lead district technology priorities and develop growth and adoption plans with dealers.
- Identify machine and aftermarket opportunities; develop proposals and support sales.
- Use fleet data and insights to track sales and adoption against objectives.
- Build relationships with decision-makers; align technology with priorities.
- Conduct jobsite reviews and demonstrations to identify productivity, safety gains.
- Translate technology capabilities into customer value post-delivery.
- Increase effective use of Cat technologies across fleets.
- Identify underutilised technology and plan improvements with dealers and customers.
- Coordinate with product, digital and support teams to resolve adoption issues.
- Provide field feedback and support go-to-market programs.
Skills
Job description
Sales
Your Work Shapes the World at Caterpillar Inc.
When you join Caterpillar, you'rejoining a global team who cares not just about the work we do – but also about each other. We are the makers, problem solvers, and future world builders who are creating stronger, more sustainable communities. We don'tjust talk about progress and innovation here – we make it happen, with our customers, where we work and live. Together, we are building a better world, so we can all enjoy living in it.
We are looking for an experienced construction technology sales professional to lead technology growth, adoption and utilisation across the Perth District (WA, SA, VIC, TAS).
This is a senior, field-based individual-contributor role, working directly with dealers and customers to identify opportunities and turn technology investment into measurable customer value.
You will combine commercial judgement with strong jobsite application knowledge, independently lead district priorities and influence dealer and customer stakeholders to deliver results. Success means technology is not only sold and activated, but used effectively to improve labour, productivity, safety and outcomes.
- Lead district technology priorities and work with dealers to develop and execute practical growth and adoption plans.
- Identify new machine and aftermarket opportunities, develop customer proposals and support dealers in progressing technology sales opportunities.
- Use fleet data, customer insights and market opportunities to prioritise activity and track progress against agreed sales, adoption and utilisation objectives.
- Build relationships with customer decision‑makers and dealer leaders, connecting technology solutions to operational and commercial priorities.
- Conduct jobsite reviews and demonstrations to identify productivity, safety and efficiency opportunities.
- Translate technology capabilities into clear customer value and support customers in realising that value after delivery.
- Increase effective use of Cat technologies across installed fleets, including Grade, Payload, VisionLink and safety technologies.
- Identify underutilised technology and agree practical improvement actions with dealers and customers.
- Track adoption and utilisation outcomes, ensuring activity delivers measurable customer value beyond activation.
- Build dealer capability to sell, demonstrate and support construction technology adoption and ongoing use.
- Agree priorities, expectations and improvement actions with dealer stakeholders, and review progress against joint plans.
- Deliver targeted training and enablement, supporting consistent technology positioning and customer onboarding.
- Work with product, digital and support teams to coordinate resolution of issues affecting adoption and customer outcomes.
- Provide field feedback on product gaps, training needs and commercialisation barriers.
- Support go-to-market programs and new technology releases, translating them into practical dealer and customer actions.
- Demonstrated success in consultative sales, business development or commercially focused application roles within construction technology or heavy equipment.
- Strong understanding of civil construction and earthmoving workflows, with the ability to connect technology to customer productivity and commercial value.
- Practical expertise in one or more of machine control and guidance, payload, telematics or equipment safety technologies.
- Experience independently managing a territory or significant customer or dealer relationships, including engagement with senior decision‑makers.
- Demonstrated ability to build customer business cases, influence stakeholders and deliver measurable sales or adoption outcomes.
- Ability to translate data into clear priorities and actions, with a hands‑on, field‑oriented approach.
- Experience developing dealer or channel capability and executing joint commercial plans.
- Experience across multiple construction technology solutions and supporting customer adoption after sale.
Competitive salary based on degree and professional industry working experience. The Total Rewards package includes:
- Competitive remuneration package
- Attractive Bonus and Share options
- Career development with global prospects
- A strong commitment to safety and your wellbeing
- An inclusive workplace culture focused on quality, customer service and the environment
- A commitment to diversity and inclusion, equal opportunity, and equal outcome
- SMART spending APP
- The opportunity to do truly meaningful work in a supportive, constructive culture that encourages you to make the most of your talents.
This position requires the successful candidate to work full‑time in our Perth office.
For more information, visit caterpillar.com. To connect with us on social media, visit caterpillar.com/social-media
This employer is not currently hiring foreign national applicants that require or will require sponsorship tied to a specific employer, Caterpillar offers many job opportunities which can be found through our employment website at www.Caterpillar.com/Careers
This position requires working onsite five days a week.
Visa Sponsorship is not available for this position.
October 29, 2026 - November 12, 2026
Caterpillar is an Equal Opportunity Employer. Qualified applicants of any age are encouraged to apply
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