Senior Product Manager: EV & Market Strategy

Zeekr International; New South Wales; On-site; AUD 120,000 - 180,000; Full time

Job summary

Zeekr International is seeking a strategic leader to guide product strategy, portfolio, and brand ownership across Australia and New Zealand, including Pacific Islands. You will own the end-to-end product portfolio, lifecycle management, pricing, and go-to-market for Geely-affiliated brands, balancing market needs with profitability.

You will translate market intelligence into actionable product and marketing strategies, align pricing with brand positioning, and lead cross-functional teams to

Qualifications

• 5+ years of experience in automotive product planning, product management, or market research; NEV or premium brands a plus.
• Deep understanding of the Australian automotive landscape, including ADR compliance.
• Proven ability to formulate product strategies aligned with business goals and lifecycle management.
• Fluent in English with excellent presentation and negotiation skills.
• Strong data analysis skills to derive actionable insights from market trends and sales data.
• Bachelor’s degree or above in Engineering, Business, Marketing, or related fields.

Responsibilities

• Define and lead integrated product and marketing strategy across Australia and New Zealand, including Pacific Islands.
• Own end-to-end product portfolio and product marketing strategy for Geely and its affiliated brands, including lifecycle management and pricing.
• Identify portfolio gaps and opportunities across segments, powertrains, customer demographics, and price positioning.
• Lead market intelligence to inform product, pricing, and marketing strategies for regional growth.
• Define product positioning, value proposition, and pricing strategy to maximise market competitiveness and profitability.
• Lead cross-functional readiness for new model introductions, facelifts, and lifecycle actions.
• Act as primary interface with global HQ product planning and regional stakeholders.
• Lead volume planning, demand forecasting, and mix strategy in collaboration with Sales and Supply.

Education

Bachelor’s degree or above in Engineering, Business, Marketing, or related fields

Job description

Zeekr International is seeking a strategic leader to guide product strategy, portfolio, and brand ownership across Australia and New Zealand, including Pacific Islands. You will own the end-to-end product portfolio, lifecycle management, pricing, and go-to-market for Geely-affiliated brands, balancing market needs with profitability.

You will translate market intelligence into actionable product and marketing strategies, align pricing with brand positioning, and lead cross-functional teams to