Marketing Specialist

Zeekr Centre Brisbane; Brisbane; On-site; AUD 55,000 - 75,000; Full time

Benefits offered by this job

Competitive salary

Career progression

Staff discount on EVs

Team culture

Job summary

Zeekr Centre Brisbane is seeking a local marketing coordinator to lead end-to-end local campaigns for multiple EV brands across Queensland. You will manage digital channels, in-store activations and partnerships to drive foot traffic and sales leads.

The role requires 1–2 years in retail or automotive marketing, strong project execution, and English plus Mandarin preferred. Travel between stores and events is required.

Qualifications

• 1–2 years of marketing experience in retail, automotive or local services.
• ,

Responsibilities

• Execute local marketing activities across brands and stores.

Skills

Social media

Local SEO

Event planning

Project management

Bilingual EN/Mandarin

Education

Marketing internship experience

Tools

Google Business Profile

Instagram

Job description

About the Role

Reporting directly to the Marketing Manager, you will be responsible for end-to-end execution of local marketing activities across all brands and locations. You will own digital presence, on-ground events, channel partnerships and in-store marketing collateral, with a clear focus on driving foot traffic and sales leads. This is a high-execution role suitable for someone who thrives in a fast-paced retail environment.

Key Responsibilities

1. Digital & Social Media Operation

• Manage day-to-day local social media channels (Instagram, Facebook, Google Business Profile) across all brands and stores
• Assist with Google campaign execution, local SEO optimisation and lead tracking
• Create and schedule localised content, engage with local audience and respond to enquiries in a timely manner

2. Offline Event & In-Store Activation

• Plan and execute on-ground marketing activities including in-store events, pop-ups, community activations and auto shows
• Coordinate end-to-end event logistics: venue setup, material preparation, on-site execution and post-event reconciliation
• Work closely with store sales teams to align activities with monthly sales targets

3. Marketing Collateral & Channel Management

• Coordinate design, production and update of in-store POS materials, brochures and promotional assets
• Maintain relationships with local media, community partners and third-party channels
• Monitor competitor activities and local market trends, share actionable insights on a regular basis

4. Reporting & Optimisation

• Track campaign performance, lead volume and foot traffic data
• Prepare weekly/monthly marketing reports with clear KPIs and optimisation suggestions
• Continuously improve marketing ROI based on data and customer feedback

Requirements

• 1–2 years of marketing experience in retail, automotive or local service industry; outstanding graduates with relevant internships will also be considered
• Proven experience managing social media and Google local profiles; basic understanding of digital marketing and lead generation
• Strong execution skills with ability to manage multiple projects and priorities across multiple locations
• Excellent communication skills; bilingual in English and Mandarin is highly preferred
• Valid Australian driver’s licence and ability to travel between stores and event venues
• May be required to undertake occasional short-term business travel to the Sydney head office, depending on business needs.
• Proactive, detail-oriented and comfortable working in a fast-paced target-driven environment

Benefits

• Competitive salary package plus superannuation and performance bonus
• Clear career progression path with direct exposure to senior management
• Staff discount on new energy vehicles
• Friendly and collaborative team cultureOn-the-job training across multiple premium EV brands

Zeekr Centre Brisbane

Zeekr Centre Brisbane is the premier destination for electric vehicle sales and service in Queensland. As part of the Geely Automotive Group, we are at the forefront of the sustainable transportation revolution, offering a range of innovative and technologically advanced electric cars to Australian consumers. Join our team and be a part of driving the future of mobility.