GTM Strategy & Launch Lead

Zeekr International; Sydney; On-site; AUD 90,000 - 120,000; Full time

Job summary

Zeekr International in Sydney seeks an Assistant Manager, Go-To-Market (GTM) to support the successful launch and commercial performance of Zeekr products in Australia. You will work with Headquarters and cross-functional teams on GTM planning, product launches, and market intelligence.

The role blends commercial insights with project coordination and business planning to enable effective decision-making in a fast-growing environment.

Qualifications

• Bachelor's degree in Business, Marketing, Commerce, Economics, Engineering or related discipline.
• 2+ years of experience in automotive, consumer products, consulting, sales operations, strategy or GTM-related functions.
• Strong analytical skills with experience in sales performance analysis, business reporting and market research.
• Experience conducting competitor analysis and market intelligence activities.
• Advanced proficiency in Microsoft Excel and PowerPoint.
• Experience using Power BI, Tableau or other BI tools is preferred.
• Strong project management, stakeholder management and communication skills.
• Automotive or EV industry experience is highly desirable.

Responsibilities

• Support the development and execution of go-to-market strategies for new product launches and lifecycle activities in Australia.
• Coordinate cross-functional workstreams across Sales, Marketing, Product, Retail Operations, Aftersales, Finance and Network Development teams.
• Track GTM milestones, deliverables, risks and dependencies to ensure on-time delivery.
• Support launch plans, management reports, dealer communications and executive presentations.
• Conduct regular analysis of vehicle sales performance, retail deliveries, order intake, conversion rates and customer trends in Australia.
• Develop weekly, monthly and quarterly sales performance reports with actionable recommendations.
• Monitor dealer performance and identify opportunities to improve sales effectiveness and regional performance.
• Support sales forecasting, demand planning and business planning activities for current and future programs.
• Analyse customer demographics, purchasing behaviour and market trends to support commercial decisions.
• Prepare management presentations, business reviews and executive reporting materials.

Skills

Analytical skills

Project management

Stakeholder management

Communication skills

Education

Bachelor's degree in Business, Marketing, Commerce, Economics, Engineering or related

Tools

Microsoft Excel

PowerPoint

Power BI

Tableau

Job description

Zeekr International in Sydney seeks an Assistant Manager, Go-To-Market (GTM) to support the successful launch and commercial performance of Zeekr products in Australia. You will work with Headquarters and cross-functional teams on GTM planning, product launches, and market intelligence.

The role blends commercial insights with project coordination and business planning to enable effective decision-making in a fast-growing environment.