Senior Marketing Media Manager | rebel - Hybrid

Rebel; Sydney; On-site; AUD 150,000 - 230,000; Full time

Benefits offered by this job

Discounts across rebel brands

Hybrid work model

Supportive culture

Job summary

rebel is seeking a Senior Media Marketing Manager to lead media investment and performance marketing for its iconic retail brand. You will own a multimillion-dollar budget across paid, owned and emerging channels, guiding a data-driven customer acquisition strategy.

Reporting to the Head of Member & eCommerce, you will shape how rebel connects with customers, lead a specialist team, and drive commercial outcomes through cross-functional collaboration and innovative media capabilities.

Qualifications

• Extensive experience leading performance marketing and media investment in a complex retail/eCommerce/omnichannel context.
• Strong capability translating data and insights into clear business actions.
• Proven ability to influence senior stakeholders and manage agency partnerships.

Responsibilities

• Lead rebel's media strategy, planning and investment to drive profitable growth across stores and eCommerce.
• Own a multimillion-dollar media budget and optimise across search, social, video, affiliate, programmatic and emerging channels.
• Drive customer acquisition, conversion and retention through data-led performance marketing initiatives.
• Partner with marketing, CRM, loyalty, agencies and platform partners to maximise media effectiveness and commercial outcomes.
• Lead and develop a high-performing media team while championing innovation and future media capabilities.

Skills

Media investment

Performance marketing

Data-driven decisions

Stakeholder influence

Team leadership

Tools

SEO

Programmatic

Paid search

Paid social

Job description

At rebel, we don't just market products. We inspire millions of Australians to play harder, train smarter and live their passion for sport. We're looking for a Senior Media Marketing Manager to lead our media investment, performance marketing and customer acquisition strategy across one of Australia's most iconic retail brands.

Reporting to the Head of Member & eCommerce, you'll own a significant media budget, lead a specialist team and shape how rebel connects with customers across paid, owned and emerging channels.

What you'll do

• Lead rebel's media strategy, planning and investment to drive profitable growth across stores and eCommerce.
• Own a multimillion-dollar media budget, optimising investment across search, social, video, affiliate, programmatic and emerging channels.
• Drive customer acquisition, conversion and retention through data-led performance marketing initiatives.
• Partner with marketing, CRM, loyalty, agencies and platform partners to maximise media effectiveness and commercial outcomes.
• Lead and develop a high-performing media team while championing innovation, AI and future media capabilities.

What you'll bring

This is a role for a strategic leader who is equally comfortable talking media platforms, customer data, commercial performance and future trends. Someone who can simplify complexity, influence senior stakeholders and unlock growth through smarter media decisions. You will ideally bring;

• Extensive experience leading performance marketing and media investment within a complex retail, eCommerce or omnichannel business.
• Deep expertise across paid search, paid social, programmatic, SEO, affiliate and emerging acquisition channels.
• Strong commercial acumen, with experience managing significant budgets and driving measurable business outcomes.
• The ability to translate technical data, platforms and insights into clear business recommendations and action.
• Proven experience influencing stakeholders, leading agency partnerships and developing high-performing teams.

Why you'll love this role

• Own and influence a multimillion-dollar media investment strategy that directly impacts customer growth and commercial performance.
• Work with leading media agencies, technology platforms and industry partners at the forefront of innovation.
• Drive the strategy behind a brand that inspires millions of Australians to live their passion for sport.
• Access generous team member discounts across rebel, Supercheap Auto, BCF and Macpac.
• Opportunity to work across a complex omnichannel retail environment where the scale, pace and challenge will accelerate your career.
• Join an collaborative and supportive culture with our hybrid model working based from our Rhodes Support Office.

If you're energised by solving complex challenges, driving growth through data and staying ahead of what's next in media, we'd love to hear from you.

Our Commitment to Inclusion:At Super Retail Group, we are proud to be an equal opportunity employer. We celebrate diversity and recognise the value that a culture of inclusion brings to our workplace and to our customer experiences.