Senior Manager, Marketing Enablement

HUB24 Limited; Sydney; Hybrid; AUD 180,000 - 240,000; Full time

Benefits offered by this job

Flexible/hybrid work

Employee share scheme

Additional leave

Parental leave

Wellbeing support

Job summary

HUB24 Limited in Sydney is seeking a Senior Manager, Marketing Enablement to shape a scalable, data-driven operating model. You will partner with Marketing, Sales, Technology and Data to drive AI-enabled processes and improve delivery.

The role focuses on governance, end-to-end processes, Martech ecosystem, and change adoption across teams, offering hybrid work and a chance to influence performance at a leading wealth-technology company.

Qualifications

• Extensive experience in marketing operations, business transformation or operational excellence.
• Proven track record designing scalable operating models, processes and governance frameworks.
• Strong experience with marketing technology platforms, automation tools and data-driven decision making.
• Demonstrated success embedding AI solutions and driving organisational adoption of new technologies.
• Ability to influence senior stakeholders and lead complex change initiatives across multiple teams.
• A naturally curious, technology-minded and commercially focused approach to problem solving.
• Highly organised, process-driven and passionate about identifying opportunities to improve efficiency.
• Self-starter mentality with the ability to work autonomously while bringing others on the journey.

Responsibilities

• Lead the evolution of HUB24's marketing operating model, governance frameworks and ways of working.
• Map, redesign and optimise end-to-end marketing and communications processes to improve efficiency, scalability and business outcomes.
• Drive continuous improvement initiatives that enhance productivity, collaboration and operational effectiveness.
• Own and optimise the marketing technology ecosystem, ensuring tools and platforms deliver maximum value.
• Develop and implement AI and automation strategies that improve workflow efficiency and accelerate delivery.
• Establish meaningful performance metrics, dashboards and reporting frameworks to support data-driven decision making.
• Partner with stakeholders across the business to drive change adoption and embed new ways of working.
• Build capability across the Marketing & Communications team in marketing operations, AI and process excellence.

Skills

Marketing operations

Operating models

Marketing tech

AI solutions

Stakeholder influence

Problem solving

Organized

Self-starter

Job description

About HUB24

At HUB24, we’re rethinking the way wealth management works, combining platform, technology and data to create better outcomes for financial professionals and their clients.

About HUB24

At HUB24, we’re rethinking the way wealth management works, combining platform, technology and data to create better outcomes for financial professionals and their clients.

Our purpose is simple: Empower better financial futures, together.

What sets us apart is how we work. We back bold thinking, move with pace, and turn ideas into action. You’ll have the opportunity to make a real impact across your team, the business, and for the clients we support every day.

HUB24 Limited is an ASX-listed company (ASX: HUB) and part of the ASX100. We have over 1,100 employees across Australia, with offices in Sydney, Melbourne, Brisbane, Perth and the Gold Coast.

Why you’ll enjoy working here

We create an environment where you can do your best work and see the impact of it.

• Work with smart, collaborative people who get things done.
• Your ideas won’t sit in a backlog, they’ll be heard, tested and actioned.
• Grow your career your way, with support to learn, stretch and explore new opportunities.

We also offer benefits to support you inside and outside of work:

• Genuinely flexible and hybrid ways of working.
• Employee Share Scheme.
• Additional leave and wellbeing support.
• Enhanced parental leave and support through different life stages.
• Everyday benefits, including discounts and financial wellbeing support.

Why this is an exciting opportunity

We're looking for a Senior Manager, Marketing Enablement to join HUB24 in a newly elevated role that will commence in January 2027. You'll play a key role in shaping how our Marketing & Communications function operates, helping to build a scalable, data-driven and AI-enabled operating model that supports the future of the business.

This is a unique opportunity for a commercially minded marketing operations leader who enjoys bringing structure to complexity, optimising processes and leveraging technology to improve performance. Partnering closely with senior stakeholders across Marketing, Sales, Technology and Data, you'll lead initiatives that streamline ways of working, enhance the martech ecosystem, embed AI and automation, and drive greater operational effectiveness across the function.

If you're passionate about process excellence, emerging technologies and helping teams work smarter, not harder, this role offers the chance to make a significant impact across one of Australia's leading wealth-technology businesses.

What You’ll Be Doing

• Lead the evolution of HUB24's marketing operating model, governance frameworks and ways of working.
• Map, redesign and optimise end-to-end marketing and communications processes to improve efficiency, scalability and business outcomes.
• Drive continuous improvement initiatives that enhance productivity, collaboration and operational effectiveness.
• Own and optimise the marketing technology ecosystem, ensuring tools and platforms deliver maximum value.
• Develop and implement AI and automation strategies that improve workflow efficiency and accelerate delivery.
• Establish meaningful performance metrics, dashboards and reporting frameworks to support data-driven decision making.
• Partner with stakeholders across the business to drive change adoption and embed new ways of working.
• Build capability across the Marketing & Communications team in marketing operations, AI and process excellence.

What You Bring

You don’t need to tick every box, but experience in the below will set you up for success.

Experience & Skills

• Extensive experience in marketing operations, business transformation or operational excellence, ideally within a technology, SaaS or high-growth environment.
• Proven track record designing and implementing scalable operating models, processes and governance frameworks.
• Strong experience with marketing technology platforms, automation tools and data-driven decision making.
• Demonstrated success embedding AI solutions and driving organisational adoption of new technologies.
• Ability to influence senior stakeholders and lead complex change initiatives across multiple teams.
• A naturally curious, technology-minded and commercially focused approach to problem solving.
• Highly organised, process-driven and passionate about identifying opportunities to improve efficiency.
• Self-starter mentality with the ability to work autonomously while bringing others on the journey.

Our process

We aim to keep the process simple and respectful of your time:

• You’ll receive an acknowledgement after applying.
• Our Talent team will review your application and keep you updated.
• If shortlisted, we’ll connect to learn more about you.
• Interviews may be virtual or in person.
• You’ll receive an outcome and feedback.

If you need any adjustments, please let us know - we’re here to support you.

Our commitment

We’re committed to building an inclusive environment where everyone feels valued and supported to do their best work. We welcome applications from people of all backgrounds, identities and experiences.