Senior Growth & Performance Marketer

Matchbox; Sydney; On-site; AUD 90,000 - 130,000; Full time

Benefits offered by this job

Annual personal development budget

Parental leave (up to 18 weeks) top-up

Wellbeing support

Pet-friendly offices

Discounts on pet care

Job summary

Lyka Pet Food in Alexandria, NSW is seeking a Performance Marketer to drive growth through paid media across Google, Meta, TikTok and programmatic channels. You’ll own campaigns from setup to optimization, balancing brand and performance with a data-driven mindset and a focus on ROI.

Join a fast-growing, sustainable startup with a strong mission to extend pet health. The role involves testing, analytics, collaboration with the Creative team, and presenting clear insights to leadership while

Qualifications

• 3+ years in performance marketing, ecommerce/DTC preferred.
• Hands-on with Meta, Google Ads, DV360, and TikTok.

Responsibilities

• Set up campaigns across Google Ads, Meta/TikTok, and DV360.
• Analyze performance and provide insights to identify growth opportunities.
• Own creative pipeline and coordinate with Creative Director for rotations.
• Run experiments to improve ROI and optimize spend within KPIs.
• Present data-driven results to stakeholders and monitor industry trends.

Skills

Google Ads

Meta Ads

Programmatic Video

TikTok Ads

Analytics & ROI

Tools

DV360

Google Analytics

Attribution Tools

Job description

Lyka Pet Food in Alexandria, NSW is seeking a Performance Marketer to drive growth through paid media across Google, Meta, TikTok and programmatic channels. You’ll own campaigns from setup to optimization, balancing brand and performance with a data-driven mindset and a focus on ROI.

Join a fast-growing, sustainable startup with a strong mission to extend pet health. The role involves testing, analytics, collaboration with the Creative team, and presenting clear insights to leadership while