Senior Engagement Advisor Content Development

State of Victoria; City of Melbourne; On-site; AUD 90,000 - 120,000; Full time

Job summary

Country Fire Authority (CFA) is seeking a Senior Engagement Advisor - Content Development to lead strategic content creation on fire safety and preparedness. The role focuses on evidence-based, community-centred messaging across channels, working with subject matter experts and external partners to deliver high-quality content.

The successful candidate will guide content strategy, governance, and production workflows, ensuring materials remain accessible, relevant and aligned with CFA priorities

Qualifications

• Extensive experience in content development and governance frameworks.
• Experience applying audience-centred approaches to behaviour change communications.
• Exceptional writing and editing across digital, print and campaign channels.

Responsibilities

• Lead end-to-end content projects from concept to production.
• Coordinate external suppliers and production partners (photography, video, design).
• Advise on content strategy, messaging and audience targeting to align with CFA priorities.

Skills

Content development

Strategic communications

Audience-centred

Editing/writing

Stakeholder engagement

Education

Bachelor's or higher in communications or related field

Tools

Adobe Creative Suite

Job description

CFA is an emergency service that places the community at the centre of everything we do. We work to protect lives and property across Victoria, every hour of the day.Our organisation is made up of employees working alongside more than 51,000 volunteers. We value the different skills, experience and viewpoints that people bring, because they strengthen how we operate and support the services Victorians rely on.We aim to be a workplace where people feel supported to do meaningful work, develop professionally and contribute to outcomes that matter to the people and places we serve.To learn more about who we are and the work we do, visit our About Us page.About the RoleHelp Shape the messages that keep Victorian communities safer.CFA is seeking an experienced Senior Engagement Advisor - Content Development to provide strategic leadership and subject matter expertise in the development of community preparedness, fire safety and behaviour change communications content.In this fixed term role, you will help shape how CFA communicates important fire safety information to communities across Victoria. You will lead the development and continuous improvement of key fire safety messages, ensuring content is evidence-based, community-centred, accessible, consistent and aligned with CFA's strategic priorities. You will provide advice on content strategy, message development and audience-centred communication, working closely with subject matter experts, operations, external agencies and communication specialists.A key focus of the role will be leading content development projects from concept through to production. This includes developing creative briefs, managing external suppliers and coordinating graphic designers, photographers and videographers to deliver high-quality content across a range of channels and audiences. You will also play an important role in ensuring CFA's fire safety messages remain relevant, effective and responsive to changing community needs, emerging evidence and organisational priorities.The successful candidate will have access to a CFA pool car for travel and after-hours work.About youYou are an experienced communications or content professional who combines strategic thinking with strong creative and delivery capability. You understand how to translate complex information into clear, engaging and accessible content that resonates with diverse audiences.You will bring:Extensive experience in content development, strategic communications, including the establishment of governance processes, communication frameworks and content standards.Strong understanding of behaviour change communication principles and experience applying audience-centred approaches to influence community awareness, preparedness and action.Exceptional writing, editing and content development skills, including experience producing content across digital, print and campaign channels, writing for the web, applying plain language principles and developing accessible content for diverse audiences.The ability to work collaboratively with subject matter experts and operational stakeholders to translate complex information into clear and compelling content.Sound understanding of content production processes, including photography, video production, design, approvals and publication workflows. Knowledge of Adobe Creative Suite is desirable.Experience leading end-to-end content projects and managing creative suppliers and production partners.Strong judgement, attention to detail and the ability to balance evidence, community needs and organisational priorities.Highly developed stakeholder engagement, influencing and communication skills.Tertiary qualifications in communication, public safety marketing, digital media, community engagement or related discipline will be highly regarded.A detailed position description is attached.We welcome applications from regionally based candidates, and flexible remote working arrangements will be considered for the successful applicant.Why choose CFAMeaningful Purpose: Your contribution truly makes a differenceWork-Life Balance: Paid parental leave, generous leave provisionsFlexibility: Hybrid work options with flexible work arrangementsDiscounts: Emergency Memberlink discounts on various servicesWellbeing Focus: Health Ready programs, flu vaccinationsMember Assistance Program: Access support across 8 service pathwaysYour ApplicationClick the `Apply' button to access our online application portal. You will be prompted to provide your personal and contact details and to respond to employment-related questions. When applying for a position with CFA, please include a cover letter and resume that clearly demonstrate your qualifications, experience and the key attributes and skills relevant to the role.Pre-employment ChecksOffers of employment will only be made to candidates who are able to successfully complete a Nationally Coordinated Criminal History Check, Working Rights Check and hold a valid Working with Children Check. You will also be required to provide at least two professional references.Applications close: 11:59pm 4 October 2026.CFA is committed to creating and maintaining a diverse, inclusive, and safe volunteer and work environment. Our aim is to have a volunteer and paid workforce that reflects the community it serves. First Nations people, women, people of all ages, with disabilities and culturally and linguistically diverse people are encouraged to apply.If at any stage of the recruitment and selection process you require an alternative format to the application material or reasonable adjustment to the interview arrangements, please don't hesitate to contact the person listed on the ad or alternatively, email [e-mail] Country Fire Authority (CFA) values your privacy. We will use the information you provide when you are applying for employment with us for the purpose of recruitment, selection, evaluation and appointment and to report on anonymised key metrics (e.g. diversity). The information we collect will be handled in accordance with privacy laws, including the Privacy and Data Protection Act 2014. You can view our Privacy Statement here. For access and correction of the information we have collected, contact [e-mail]