Sell Hops For HPA Across NSW, Queensland & ACT

The Crafty Pint; Sydney; Híbrido; AUD 90.000 - 125.000; Jornada completa

Ventajas ofrecidas por este puesto de trabajo

Fully maintained company vehicle

Remote working flexibility

Career development opportunities

Descripción de la vacante

Hop Products Australia (HPA) is seeking a dynamic Sales Representative to drive regional sales across NSW, QLD and ACT from a Sydney-based home office with a fully maintained company vehicle.

Reporting to the General Manager of Sales, you will generate leads, build relationships with brewers, coordinate with Supply Chain, and close deals across product categories. Experience in brewing industry and strong CRM skills are highly valued.

Formación

• Solid understanding of brewing and the beer industry.
• Excellent communicator with ability to nurture relationships.
• Willingness to travel across NSW, QLD and ACT.
• Experience in brewing sales or procurement desirable.
• Proficiency with CRM systems (e.g., Salesforce) preferred.

Responsabilidades

• Represent HPA products and services to brewing customers.
• Collaborate with the General Manager of Sales to plan and execute priorities and work with Supply Chain for order fulfilment.
• Achieve sales goals by assessing customer needs, providing support, and following a defined selling process.
• Proactively manage accounts and identify customer needs to solve problems.
• Identify prospects, set appointments, create road maps, and manage sales cycle to close new business.
• Prepare concise reports and documentation for leadership presentations.

Conocimientos

Sales experience

Communication

Interpersonal skills

Negotiation

Presentation

Organisation

Educación

Brewing education

Sales education

Herramientas

Salesforce

Descripción del empleo

Sell Hops For HPA Across NSW, Queensland & ACT

Job

Posted September 9, 2026

HPA is Australia's leading grower and supplier of hops, responsible for much-loved varieties such as Galaxy and Vic Secret. If you'd like to help them get more hops into the hands of brewers on the East Coast, they're hiring.

Hop Products Australia (HPA) is Australia’s largest hop producer; growing, processing and packaging hops for brewers around the world.

About the role

If you have a career in beer and a passion for sales, this is an outstanding opportunity for you.

We are seeking a dynamic and motivated Sales Representative to drive our sales and support our customers in NSW, QLD and ACT. Reporting to the General Manager of Sales, and working closely with the Sales and Supply Chain teams, this role focuses on generating credible leads, building strong relationships, solving customer solutions and closing deals across all product categories. You will be the primary contact for our NSW, QLD and ACT customers, delivering exceptional service and driving growth in the region.

This is a permanent, full-time, remote, home-based role based in Sydney. A fully maintained company vehicle is provided as part of the remuneration package.

Responsibilities include

• Represent HPA’s products and services through comprehensive knowledge of how our solutions meet the needs of our brewing customers.
• Collaborate with the General Manager of Sales to plan and execute strategic priorities and collaborate with Supply Chain for order fulfilment for NSW, QLD and ACT customers.
• Achieve sales goals by successfully assessing brewing customer needs, providing technical support, following a defined selling process, and implementing sales and marketing strategies and tactics.
• Proactive account management to ensure best in class customer service, proactively identify customer needs and solve their problems.
• Identify prospects, set appointments, create customer road maps, effective customer visitation and manage sales cycle to close new business in all product categories.
• Prepare concise and accurate call reports and other required documentation for leadership-level presentations.
• Maintain proactive customer communication and update records regularly to support Supply Chain and Marketing operations.
• Align communications with key messaging, collaborate with management, production and supply chain to manage customer expectations, follow up post-delivery to ensure satisfaction and collect feedback.
• Deliver professional presentations and attend networking events and trade shows.

About you

We are looking for someone with a solid understanding of brewing and the beer industry, who is able to promote our hop products and services in a compelling way. Ideally, you will have existing industry contacts in NSW, QLD or ACT and some familiarity with the market. Importantly, you will be an excellent communicator who can nurture strong relationships with our brewing customers.

Other key attributes are:

• Commercial beer brewing experience, or a background in brewing sales or procurement.
• Good balance of personability and persuasiveness with proactivity and professionalism.
• Able to liaise with peers and manage those relationships effectively.
• Excellent communication, interpersonal, negotiating, presentation and organisational skills.
• Strong attention to detail and excellent time management skills.
• Proficient in Microsoft Office, Salesforce or equivalent sales management software and CRM, or ability to acquire these skills quickly.
• Willingness to travel in NSW, QLD and ACT, plus 1 week on HPA farms for harvest every March, 1 week in Hobart every December, and 3 days in Melbourne for the AIBAs every May. Other travel commitments such as trade events and sales roadshows are part and parcel of the role.
• Desirable: formal brewing education qualifications and/or sales education and experience.

Why Join Us?

At HPA, we are passionate about bringing the most celebrated ingredient in beer to brewers around the world. As the NSW, QLD and ACT Sales Representative, you’ll play a crucial role in shaping our domestic sales strategy while working with a talented and dedicated team.

We offer:

• Competitive salary package
• Fully maintained company vehicle
• Remote working flexibility
• Opportunity to work with Australia's leading hop producer
• Career development and professional growth opportunitiesCollaborative and passionate team culture

HPA are Australia’s leading hop grower and are responsible for leading varieties like Galaxy, Eclipse…