Salesforce Platform Manager

Latitude IT; City of Melbourne; Hybrid; AUD 210,000 - 260,000; Full time

Job summary

Latitude IT is seeking a Salesforce Platform Manager in Melbourne or Sydney with hybrid work arrangements. You will own the Salesforce platform and roadmap, making architecture and governance decisions while anchoring accountability for platform stability.

You will lead 8–10 direct reports (about 19 in the wider team), manage partners, collaborate with Sales/Service/Operations, and push for responsible AI deployment including Einstein GPT and Agentforce.

Qualifications

• 10+ years working across Salesforce administration or engineering.
• 3+ years directly leading a team.
• 5+ years in application support with ITIL process experience.
• Multi-cloud experience across Sales Cloud, Service Cloud, Marketing Cloud or Experience Cloud.
• A track record of owning platform governance and roadmap, not just executing against someone else's.
• Experience managing AppExchange products, ISV partners and Salesforce account/vendor relationships.
• Certified Salesforce Administrator and Consultant.
• An engineering or developer background: this role is hands-on and technical by nature, and platform leadership without that grounding won't cut it.
• Hands-on experience with Einstein GPT or Agentforce.
• Familiarity with AI-driven marketing automation or LLM-powered personalisation.
• Background moving from an administrator or developer path into platform leadership, rather than a traditional EM route.

Responsibilities

• Own the Salesforce platform and roadmap end to end, including architecture, governance and release decisions
• Lead and develop a team of 8-10 direct reports (circa 19 across the wider team), covering Salesforce developers, administrators and a technical lead, onshore and offshore
• Report into the Group Manager Engineering, with direct visibility to the CIO on progress and priorities
• Manage Salesforce partners and ISV relationships, holding vendors to account rather than relying on them to fill gaps
• Partner with Sales, Customer Service, Operations and executive stakeholders, translating business needs into platform solutions and pushing back where requirements don't hold up
• Drive platform maturity: sandbox strategy, org consolidation, licensing, security tooling (Shield, encryption, Health Check), CI/CD and test automation
• Evaluate and roll out Einstein AI and Agentforce capability, with governance built in from the start
• Build career pathways within the team, developing administrators toward senior and lead positions

Skills

Salesforce

Team leadership

ITIL

Multi-cloud

Platform governance

AppExchange

Einstein GPT

Agentforce

AI marketing

Developer background

Education

Salesforce Administrator certification

Salesforce Consultant certification

Job description

Package: Up to $210K base + 12.5% bonus + super

Salesforce Platform Manager

Location: Melbourne or Sydney

In office: 3/4 days per week

Package: Up to $210K base + 12.5% bonus + super

The Opportunity

This is a ASX-Listed FinTech builds the infrastructure that helps Australians keep more of what they earn through pre-tax salary sacrifice. The platform simplifies complex financial admin for over 13,000 employers and nearly half a million users.

Salesforce sits at the centre of how the business runs, touching close to 800 users across the organisation.

The Role

This isn't a coordination role. Plenty of CRM leadership jobs are really project management with a Salesforce label on them, chasing vendors, sitting in status meetings, reporting up rather than deciding anything. This one is different.

You will own the Salesforce platform and roadmap outright: setting direction, making the calls on design and priorities, and being the person accountable when something breaks or a stakeholder pushes back on scope.

The platform carries real technical debt: over-customisation, inconsistent governance, competing priorities from the business.

The mandate is to fix that. Build governance, clean up the platform, reduce reactive firefighting, and put proper operating rhythms in place.

There's a significant AI component too. Einstein and Agentforce adoption is a genuine priority here, not a line item, and you will be expected to drive it: evaluating where it fits, building responsible-use standards, and making sure governance keeps pace with deployment.

What You'll Do

• Own the Salesforce platform and roadmap end to end, including architecture, governance and release decisions
• Lead and develop a team of 8-10 direct reports (circa 19 across the wider team), covering Salesforce developers, administrators and a technical lead, onshore and offshore
• Report into the Group Manager Engineering, with direct visibility to the CIO on progress and priorities
• Manage Salesforce partners and ISV relationships, holding vendors to account rather than relying on them to fill gaps
• Partner with Sales, Customer Service, Operations and executive stakeholders, translating business needs into platform solutions and pushing back where requirements don't hold up
• Drive platform maturity: sandbox strategy, org consolidation, licensing, security tooling (Shield, encryption, Health Check), CI/CD and test automation
• Evaluate and roll out Einstein AI and Agentforce capability, with governance built in from the start
• Build career pathways within the team, developing administrators toward senior and lead positions

What You Bring

• 10+ years working across Salesforce administration or engineering, including 3+ years directly leading a team
• 5+ years in application support with ITIL process experience
• Multi-cloud experience across Sales Cloud, Service Cloud, Marketing Cloud or Experience Cloud
• A track record of owning platform governance and roadmap, not just executing against someone else's
• Experience managing AppExchange products, ISV partners and Salesforce account/vendor relationships
• Certified Salesforce Administrator and Consultant
• An engineering or developer background: this role is hands-on and technical by nature, and platform leadership without that grounding won't cut it
• Hands-on experience with Einstein GPT or Agentforce
• Familiarity with AI-driven marketing automation or LLM-powered personalisation
• Background moving from an administrator or developer path into platform leadership, rather than a traditional EM route