Retail Media Lead — Amazon & Mercado Libre | Hybrid

Newell Brands; San Remo; Hybride; AUD 68 000 - 98 000; Plein temps

Résumé du poste

Newell Brands is seeking a results-oriented Retail Media Sr. Lead to drive execution, optimization, and reporting of retail media campaigns across Amazon Advertising and Mercado Libre Publicidad.

You will manage budgets, deliver actionable insights, and partner with eCommerce, Brand Activation, and content teams to maximize ROAS. The role is hybrid, requiring in‑person work a minimum of 3 days per week at the Mexico City HQ, with flexibility around major commercial events and up to 10% travel.

Qualifications

• 5–7 years in digital marketing or performance marketing.
• 2–3 years hands-on experience in retail media (Amazon Advertising and/or Mercado Libre Publicidad).
• Demonstrated experience executing and optimizing paid search/display campaigns.
• Experience managing media budgets and performance reporting.
• Experience in FMCG, CPG, or consumer goods preferred.

Responsabilités

• Execute retail media campaigns across Amazon Advertising (Sponsored Products, Sponsored Brands, DSP where applicable) and Mercado Libre Publicidad.
• Set up, launch, monitor, and optimize campaigns according to approved plans and budgets.
• Adjust bids, budgets, targeting, and creative placements to improve ROAS, CPC, and conversion.
• Ensure campaigns are live and fully operational ahead of key commercial events.
• Monitor daily performance dashboards and proactively flag risks or underperformance.
• Track retail media spend against allocated budgets and reconcile with Finance.
• Deliver weekly and monthly campaign performance reports and translate results into insights.
• Collaborate with eCommerce Sales, content teams, and creative agencies to align and optimize assets.

Connaissances

Digital marketing

Performance marketing

Analytical thinking

Cross-functional collaboration

Attention to detail

Formation

Bachelor’s degree in Marketing, Business, Communications, or related field

Outils

Pacvue

Skai

Intentwise

Excel

Power BI

Description du poste

Newell Brands is seeking a results-oriented Retail Media Sr. Lead to drive execution, optimization, and reporting of retail media campaigns across Amazon Advertising and Mercado Libre Publicidad.

You will manage budgets, deliver actionable insights, and partner with eCommerce, Brand Activation, and content teams to maximize ROAS. The role is hybrid, requiring in‑person work a minimum of 3 days per week at the Mexico City HQ, with flexibility around major commercial events and up to 10% travel.