Remote Senior Technical SEO Architect & AI Analytics Lead
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Job summary
Xero is seeking a Senior Technical SEO Manager to own the technical SEO roadmap and analytics for xero.com, ensuring discoverability and measurable improvements across markets. You will lead advanced audits, translate findings into a business-driven roadmap, and partner with engineering to deliver fixes.
You will own how performance is measured, build automated reporting from complex search data, and shape AI-powered answer engine strategies as Xero explores AI search.
Qualifications
- Hands-on technical SEO across crawl/indexing, internationalisation, rendering, schema, and site architecture.
- Extensive SaaS/tech industry experience with multi-regional sites.
- Strong analytics, with reporting frameworks and tooling.
- Experience building AI-powered automation for SEO workflows.
- Ability to translate technical needs into actionable briefs for engineers.
Responsibilities
- Leading a full technical audit of the marketing website across markets, with issues prioritized by business impact.
- Defining and owning the technical SEO roadmap, maintaining clear visibility across stakeholders.
- Partnering with engineering and marketing technology to embed technical SEO best practice and deliver fixes.
- Owning the SEO analytics function, building automated reporting and delivering strategic insight.
- Automating technical SEO workflows with AI agents to scale analysis and accelerate delivery.
Skills
Tools
Job description
Xero is seeking a Senior Technical SEO Manager to own the technical SEO roadmap and analytics for xero.com, ensuring discoverability and measurable improvements across markets. You will lead advanced audits, translate findings into a business-driven roadmap, and partner with engineering to deliver fixes.
You will own how performance is measured, build automated reporting from complex search data, and shape AI-powered answer engine strategies as Xero explores AI search.
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