Remote Senior Technical SEO Leader | AI Analytics

Xero; City of Brisbane; Hybrid; AUD 120,000 - 160,000; Full time

Job summary

Xero is seeking a Senior Technical SEO Manager to own the technical SEO roadmap and analytics for xero.com, ensuring discovery and measurable impact across markets. You will partner with engineering to deliver fixes and build automated reporting that transforms complex data into actionable insights.

Answer engine optimisation is central, defining how Xero is crawled and cited by AI search. The role sits in a fast-moving, AI-native SEO team across Australia and New Zealand.

Qualifications

• Deep, hands-on technical SEO across crawl, indexation, and site architecture.
• Strong SEO analytics with reporting frameworks.
• Experience with AI-driven workflows and automation.
• Proven ability to influence cross-functional teams.
• Multi-market SaaS/tech brand experience is a plus.

Responsibilities

• Lead full technical audits across markets prioritised by business impact.
• Define and own the technical SEO roadmap.
• Collaborate with engineering to implement fixes.
• Own SEO analytics and automated reporting.
• Develop AI agents to scale analysis.

Skills

Technical SEO

SEO Analytics

AI / Automation

Cross-functional influence

SaaS / Tech exposure

Tools

Screaming Frog

Ahrefs

Google Analytics

Job description

Xero is seeking a Senior Technical SEO Manager to own the technical SEO roadmap and analytics for xero.com, ensuring discovery and measurable impact across markets. You will partner with engineering to deliver fixes and build automated reporting that transforms complex data into actionable insights.

Answer engine optimisation is central, defining how Xero is crawled and cited by AI search. The role sits in a fast-moving, AI-native SEO team across Australia and New Zealand.