Senior Technical SEO & AI Analytics Lead

Content Creators

Sydney

Hybrid

AUD 140,000 - 210,000

Full time

3 days ago
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Job summary

The Senior Technical SEO Manager role at Xero invites you to own the technical SEO roadmap and analytics for the global site. You will run advanced audits, translate findings into a prioritized roadmap, and partner with engineering to deliver fixes.

You will define how performance is measured with automated reporting that turns data into actionable insights for stakeholders. Working across markets, the role embraces AI-enabled workflows to scale discovery and optimize how Xero is crawled,

Qualifications

  • Extensive technical SEO experience across international sites and multi-market environments.
  • Proven ability to translate technical findings into actionable roadmaps for cross-functional teams.
  • Strong analytics mindset with the ability to build automated reporting and dashboards.

Responsibilities

  • Lead a full technical audit of the marketing website across markets, prioritising issues by business impact.
  • Define and own the technical SEO roadmap with clear visibility for stakeholders.
  • Collaborate with engineering and marketing technology to embed best practices and deliver fixes.
  • Own the SEO analytics function and deliver strategic insights through automated reporting.
  • Automate technical SEO workflows with AI agents to scale analysis and delivery.

Skills

Technical SEO
Crawl & Indexation
SEO Analytics
AI Workflows
Engineering Collaboration

Tools

Screaming Frog
Ahrefs
Google Analytics 4
Google Search Console

Job description

The Senior Technical SEO Manager role at Xero invites you to own the technical SEO roadmap and analytics for the global site. You will run advanced audits, translate findings into a prioritized roadmap, and partner with engineering to deliver fixes.

You will define how performance is measured with automated reporting that turns data into actionable insights for stakeholders. Working across markets, the role embraces AI-enabled workflows to scale discovery and optimize how Xero is crawled,

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