Remote Growth & Performance Marketing Lead (Part-Time)

Land Lab; Australia; Remote; AUD 75,000 - 80,000; Part time

Job summary

Land Lab in Australia is seeking a Growth & Performance Marketing Manager to own paid digital marketing and Klaviyo email strategy. This three-day-per-week, fully remote role focuses on driving customer acquisition and lifetime value for a premium supplement brand.

You will own Meta/Google ads, explore Pinterest and ChatGPT as channels, and translate brand concepts into high-conversion campaigns while collaborating with the founder on launches and growth opportunities.

Qualifications

• Five+ years of digital marketing experience in DTC ecommerce.
• Experience with premium consumer brands in health, wellness, beauty, or adjacent categories.
• Proven management of Meta Ads & Google Ads for ecommerce.
• Strong copywriting and conversion-focused messaging.
• Proficiency in analytics, attribution, and performance reporting.

Responsibilities

• Own the strategy and optimization of Meta and Google ads.
• Develop and test Pinterest and other channels; manage budgets and bidding.
• Own Klaviyo campaigns, segmentation and automated flows.
• Translate brand strategy into effective, conversion-focused messaging.
• Produce concise performance reports and growth roadmaps.

Skills

Meta Ads

Google Ads

Klaviyo

Shopify

Email marketing

GA4

Copywriting

Creative testing

Tools

Klaviyo

GA4

Shopify

Job description

Land Lab in Australia is seeking a Growth & Performance Marketing Manager to own paid digital marketing and Klaviyo email strategy. This three-day-per-week, fully remote role focuses on driving customer acquisition and lifetime value for a premium supplement brand.

You will own Meta/Google ads, explore Pinterest and ChatGPT as channels, and translate brand concepts into high-conversion campaigns while collaborating with the founder on launches and growth opportunities.