Regional Sales Manager, West, Seeds

Nufarm; Western Australia; On-site; AUD 120,000 - 160,000; Full time

Benefits offered by this job

Share Plan (Shares in Nufarm!)

Job summary

Nufarm is seeking an experienced Regional Sales Manager for Western Australia Canola Seeds to lead a high-performing sales team, drive profitable growth, and strengthen customer partnerships across grower networks, distributors and internal stakeholders.

You will shape regional sales strategies, monitor performance, and collaborate with Marketing and Market Development to deliver customer-focused initiatives and growth opportunities in a fast-paced agricultural environment.

Qualifications

• Proven sales leadership in agriculture/AgChem/Agronomy sectors.
• Track record of delivering commercial results through people, strategy and customer relationships.
• Experience translating business strategy into actionable sales plans.

Responsibilities

• Lead and develop a regional sales team to achieve and exceed sales, volume and profitability targets.
• Contribute to regional and national sales strategies that support growth.
• Build relationships with growers, customers, distribution partners and key stakeholders.
• Monitor sales performance, forecasts and budgets with strong commercial outcomes.
• Collaborate with Marketing and Market Development on campaigns and growth opportunities.
• Champion customer experience through account management and effective issue resolution.
• Drive CRM usage and sales process improvements for team productivity and visibility.
• Foster safety, accountability, innovation and high performance across the region.

Skills

Sales leadership

Agriculture knowledge

Strategic planning

Account management

Data-driven decisions

CRM utilisation

Coaching & development

Tools

CRM software

Job description

It's official. We're the #1 best place to work in Agriculture, Mining and Utilities awarded by @FinancialReview and @Inventium 2023

Nufarm. Evolving Ag.

Nufarm is a global crop protection and seeds technologies company that helps farmers and businesses meet the global challenges of food, feed, fibre and fuel production.

Whether it's commercialising the world's first plant-based omega-3, launching precision agricultural solutions, unlocking biomass oils for more sustainable fuels and fast-moving consumer goods, launching innovative new crop protection solutions or delivering the crop and seed solutions farmers depend on every day, Nufarm is evolving with agriculture to drive value for customers.

Your Future, Fuelled by Leadership

We're looking for an experienced and commercially driven Regional Sales Manager to join our Canola Seeds business within Western Australia. In this leadership role, you'll be responsible for driving profitable and sustainable growth across your region by leading a high-performing sales team, strengthening customer partnerships, and executing strategies that deliver exceptional results for growers, channel partners and the wider business.

Working closely with the National Sales Manager, Marketing, Market Development, Supply Chain and Customer Service teams, you'll play a key role in shaping and implementing sales strategies, identifying market opportunities and ensuring customers receive an industry-leading experience. This is an opportunity to make a genuine impact while leading a regional team that is passionate about agriculture and committed to helping customers succeed.

What's in it for you?

• Attractive salary package and benefits
• Opportunity to lead, coach and develop a high-performing sales team
• Work with innovative seed technologies and market-leading products
• Career development opportunities within a global agricultural business
• Access to Share Plan (Shares in Nufarm!)
• A collaborative culture focused on growth, innovation and customer success

How You'll Help Us Grow

• Lead and develop a regional sales team to achieve and exceed sales, volume and profitability targets.
• Contribute to the development and execution of regional and national sales strategies that support sustainable business growth.
• Build influential relationships with growers, customers, distribution partners and key industry stakeholders.
• Monitor sales performance, forecasts and budgets, ensuring strong commercial outcomes and forecast accuracy.
• Partner with Marketing and Market Development teams to deliver customer-focused initiatives, campaigns and growth opportunities.
• Champion the customer experience through strong account management, strategic planning and effective issue resolution.
• Drive continuous improvement across sales systems, processes and CRM utilisation to enhance team productivity and visibility.
• Foster a culture of safety, accountability, innovation and high performance across the region.

Could This Be You?

You're a proven sales leader with a strong background in agriculture/AgChem/Agronomy and a track record of delivering commercial results through people, strategy and customer relationships. You enjoy coaching and developing teams, thrive in a fast-paced environment and bring a strong combination of commercial acumen, leadership capability and customer focus.

You'll preferably bring experience leading sales teams, managing key customer relationships and translating business strategy into action. Strong communication, negotiation and relationship-building skills come naturally to you, and you're confident using data and market insights to drive growth. Most importantly, you'll be passionate about agriculture, customer success and helping your team perform at their best.

Nufarm is proud to be recognised by Work180 as an Endorsed Employer for All Women and ranked #6 in Australia in 2025, reflecting our commitment to creating an inclusive and supportive workplace where our people can thrive.