Regional Sales Manager - NSW & ACT

Programmed GO; Sydney; Hybrid; AUD 180,000 - 240,000; Full time

Benefits offered by this job

Competitive salary

Commission / incentive

Annual car allowance

Hybrid working arrangement

Brand-new office at Macquarie Park

Job summary

Programmed GO is seeking an experienced Sales Leader to drive performance across NSW & ACT. You will lead a team of eight territory managers and clinical specialists, coaching in the field and ensuring strong customer engagement with healthcare stakeholders.

You will own regional sales strategy, forecast accuracy and pipeline management while collaborating with contracts, tenders and marketing to deliver value. A strong MedTech background and field presence are essential.

Qualifications

• We are seeking a proven sales leader with MedTech/healthcare experience and a track record of coaching and developing teams.
• Experience leading sales teams in complex healthcare environments and driving regional growth.
• Strong ability to translate strategy into actionable field execution and customer value.

Responsibilities

• Lead, coach and develop a team of eight territory managers and clinical specialists across NSW/ACT.
• Maintain field presence, coach in meetings, reviews and clinical engagements.
• Own regional sales performance, forecasting, pipeline management and business objectives.
• Build direct relationships with key customers and healthcare stakeholders.
• Translate regional objectives into NSW/ACT strategy and ensure disciplined execution.
• Lead strategic account plans across priority public/private organisations and tender strategies.
• Partner with Marketing, Medical Affairs, Contracts and Tenders to deliver solutions.

Skills

People leadership

Coaching

Strategic planning

Forecasting

CRM experience

Field sales

Stakeholder engagement

Negotiation

Communication

Med tech knowledge

Tools

Salesforce

Job description

We are seeking an experienced and commercially driven Sales Leader to join a Global Healthcare organization & lead an established team of eight territory managers and clinical specialists across NSW and ACT.

The role offers a combination of people leadership, commercial management and hands-on field engagement. This is not a role that sits solely at a management level - the successful candidate will be highly visible in the field, working alongside the team, engaging directly with customers and key healthcare stakeholders, whilst providing coaching and leadership in real customer environments.

This is an exciting opportunity for a proven sales leader with a strong background in medical technology, medical devices or healthcare, who is passionate about developing people, driving commercial performance and improving patient outcomes.

The successful candidate will bring a strong track record of leading sales teams in complex healthcare environments, building trusted customer relationships and translating regional strategy into sustainable growth. You will be responsible for setting the regional direction, strengthening team capability and ensuring disciplined execution. Also, strengthening customer partnerships and identifying opportunities for sustainable growth across NSW and ACT.

Key Responsibilities -

Leadership of an Established Team: Lead, coach and develop an established team of eight territory managers and clinical specialists across NSW/ACT. Build on existing strengths, identify opportunities for development and create a high-performance culture focused on accountability, customer excellence and commercial results.

Field Leadership and Coaching: Maintain a strong presence in the field, working alongside team members in customer meetings, account reviews and clinical engagements. Provide hands‑on coaching and feedback to strengthen clinical selling, account management, negotiation and commercial capability.

Sales Leadership and Commercial Performance: Take ownership of regional sales performance, forecasting, pipeline management and achievement of business objectives. Develop and execute strategies that deliver sustainable growth.

Customer Engagement: Build and maintain direct relationships with key customers and healthcare stakeholders. Participate in strategic customer meetings, presentations, account planning and commercial negotiations, while supporting the team in developing and maintaining high‑value relationships.

Regional Strategy: Translate broader business objectives into a clear and actionable NSW/ACT regional strategy. Establish priorities, allocate resources effectively and ensure consistent execution across the territory.

Strategic Account Leadership: Lead the development and execution of strategic account plans across priority public and private healthcare organisations. Support the team in identifying opportunities to improve patient outcomes while delivering measurable value to healthcare providers.

Stakeholder Engagement and Influence: Develop trusted relationships with clinicians, surgeons, nursing leaders, healthcare executives, procurement stakeholders and other key decision‑makers.

Tender and Contract Strategy: Lead regional commercial strategy for tenders and major contracting opportunities. Partner closely with Contracts, Tenders and Marketing teams to develop compelling value propositions, competitive submissions and effective implementation plans.

Cross‑Functional Leadership: Work collaboratively with Marketing, Medical Affairs, Customer Service, Contracts, Tenders and broader Commercial teams to deliver integrated customer solutions and strategic business initiatives.

Business Performance and Discipline: Maintain high standards of forecasting accuracy, CRM compliance, opportunity management and performance reporting. Use data, market intelligence and customer insights to identify opportunities, manage risks and drive informed commercial decisions.

Compliance: Ensure all activities are conducted in accordance with company policies, industry regulations and healthcare compliance requirements.

Experience and Capabilities -

We are looking for an experienced sales leader who can confidently step into an established team, lead from the front and drive performance from day one.

• Proven experience leading and developing sales teams within medical technology, medical devices or a related healthcare environment.
• MedTech or medical device experience is essential.
• Demonstrated success leading established sales teams and delivering against regional or national commercial targets.
• Strong track record of coaching, developing and motivating sales professionals to achieve high performance.
• Demonstrated ability to operate effectively across both people management and field‑facing sales leadership.
• Comfortable spending significant time in the field alongside sales teams and engaging directly with customers.
• Demonstrated commercial success managing complex healthcare accounts, tenders, contracts and procurement processes.
• Strong understanding of the Australian healthcare environment, including public and private hospitals and key healthcare stakeholders.
• Proven ability to influence healthcare professionals through evidence‑based, outcomes‑focused discussions.
• Strong commercial acumen with the ability to develop strategy and translate it into clear, practical execution plans.
• Excellent stakeholder engagement, communication, presentation and negotiation skills.
• Ability to operate effectively at both a strategic and operational level, balancing people leadership with hands‑on commercial delivery.
• Strong analytical, forecasting and CRM capability; Salesforce experience preferred.
• A clinical background in nursing or a related healthcare discipline would be highly regarded.
• A genuine passion for developing people, improving patient outcomes and delivering meaningful value to healthcare customers.
• Ability to travel regularly throughout NSW and ACT.

The Territory -

This role will cover the NSW & ACT territory. Travel throughout the region will be an important part of the role. You will require your own vehicle with valid insurance.

What We Offer -

• The opportunity to join a Global Health care company.
• Competitive salary package reflective of experience and market conditions.
• Commission / incentive opportunity linked to commercial performance.
• Annual car allowance to support the field‑based nature of the role.
• Flexible hybrid working arrangement, balancing flexibility with the need for regular field engagement, team coaching and customer interaction.
• The opportunity to lead an established team of eight within a high‑impact regional leadership role.
• A role combining strategic leadership, people development and hands‑on customer engagement.
• The opportunity to make a meaningful contribution to improving patient outcomes.
• Work within a brand‑new office situated at Macquarie Park.

Interested?

If you are a proven Sales Leader & have a solid background within the Med Device/Med Tech industry, then we would love to hear from you.

The position is a 12‑month maternity leave cover commencing ASAP, with potential for extension beyond the initial 12 months, although extension is not guaranteed.