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Searchability® in Sydney is seeking a Performance Marketing Manager to own paid media across Meta, Google and Reddit, driving customer acquisition, bookings and revenue for a portfolio of brands. You will shape strategy, lead testing and experimentation, optimise tracking and attribution, and build scalable Looker Studio dashboards to provide clear performance visibility.
Working with an internal content creator, you’ll connect creative strategy with campaign results and bring performance
We are working with a growing business looking to strengthen its digital marketing capability and bring its performance marketing function in-house. With a focus on customer acquisition, bookings and revenue growth, they are looking for a Performance Marketing Manager to take ownership of paid media strategy and execution across a portfolio of brands.
This is an opportunity for a hands-on performance marketer who enjoys being close to the data, testing new ideas and taking responsibility for commercial outcomes. You'll have the autonomy to shape campaign strategy, improve measurement and attribution, and build scalable processes that support sustainable growth. Working closely with an internal content creator, you'll also play a key role in connecting creative strategy with campaign performance.
As the Performance Manager, you'll own the end-to-end paid media function across Meta Ads, Google Ads and Reddit Ads, planning and optimising campaigns to drive customer acquisition, bookings and revenue. You'll manage budgets, bidding strategies and audience targeting, continually identifying opportunities to improve conversion rates, reduce acquisition costs and maximise return on ad spend.
A key focus will be improving the measurement and reporting infrastructure. You'll audit existing tracking and attribution processes, strengthen conversion tracking across relevant customer journeys, and build and enhance Looker Studio dashboards to provide clear visibility into performance. You'll turn campaign data into meaningful insights and recommendations, helping connect marketing activity to broader commercial objectives. You'll also play an important role in bringing performance marketing in-house, reviewing existing campaign structures and workflows before establishing more efficient, scalable processes for campaign management, experimentation and reporting.