Performance Manager

Impressive

City of Melbourne

On-site

AUD 75,000 - 85,000

Full time

14 days+

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Benefits offered by this job

Wellness packages

Social events

12 Impressive Days Off per year

Job summary

A marketing agency in Melbourne is seeking an experienced Performance Manager to manage complex campaign execution and mentor junior staff. This mid-senior level role focuses on developing performance marketing strategies aligned with client objectives. Candidates should have 3+ years in digital marketing, proficiency in analytics platforms, and strong communication skills. Join a people-first agency that supports employee well-being with various perks including wellness packages and additional leave days.

Qualifications

3+ years hands-on digital marketing agency experience, independent agency experience preferred.
Experience working on enterprise level accounts.
Ability to interpret complex data and derive actionable insights.

Responsibilities

Manage complex campaign execution with a focus on strategic objectives.
Mentor junior specialists and provide support and training.
Develop and execute performance marketing strategies aligned with client objectives.
Manage and allocate campaign budgets to achieve KPI targets.
Maintain strong relationships with clients, addressing their needs.

Skills

Advanced applied knowledge of performance marketing channels and tools

Highly skilled in relevant analytics and reporting platforms

Advanced analytical skills

Exceptional written and verbal communication

Time management skills

Tools

Google Analytics

Job description

This range is provided by Impressive. Your actual pay will be based on your skills and experience — talk with your recruiter to learn more.

Base pay range

$75,000.00/yr - $85,000.00/yr

Direct message the job poster from Impressive

Impressive is an integrated marketing agency powered by tech and AI. We have been accelerating growth for businesses through first‑class digital marketing strategies for over 9 years.

As a people first agency our employees and our culture are the foundation of everything we do. We recognise agency life can be demanding and want to make sure we can provide the right support at the right time. From wellness packages that pay for your gym membership or commuting expenses to our social events like Fun‑Fridays, trivia nights and our weekly Friday grazing board, these are just the tip of the iceberg. We also offer 12 Impressive Days Off per year to be taken once per month at a time that suits you and doesn't impact your annual leave.

We’re a proudly independent agency, challenging traditional approaches, building true partnerships with our clients that merge innovation and experience to redefine performance marketing—delivering immediate impact and long‑term success.

Ready to take the next step? Apply now and become a key player in a team that’s redefining performance marketing.

About The Role

Reporting to the Strategy Director, you will oversee campaign execution, and contribute to client discussions. You are responsible for aligning performance marketing strategies with client objectives and integrating SEO and CRM elements into broader campaign initiatives. Ultimately, you’re responsible for the retention and growth of your clients by creating a seamless experience as you champion their vision and share your digital knowledge and performance strategies. You thrive by understanding and problem‑solving your clients' challenges while building creative and innovative strategies backed by insights and expertise linked to the digital landscape, their company, category, customers and competitors.

3+ years hands‑on digital marketing agency experience, independent agency experience preferred.
Experience working on enterprise level accounts.
Experience working across omni‑channel campaigns for multiple clients at one time.

Key Responsibilities

Advanced Campaign Management: Manage complex campaign execution with a focus on strategic objectives.
Mentorship and training: Mentor junior specialists and senior specialists, providing support and training on best practices.
Strategy Development: Develop and execute best in class performance marketing strategies aligned with client objectives.
Budget Oversight: Manage and allocate campaign budgets, ensuring efficient use of resources and achieving KPI targets.
Client Relations: Maintain strong relationships with clients, addressing their needs and providing basic strategic guidance where needed.
Performance Tracking: Monitor campaign performance and adjust strategies as needed to meet objectives.

About You

Advanced applied knowledge of 2+ performance marketing channels and tools.
Highly skilled in relevant analytics and reporting platforms (e.g., Google Analytics).
Advanced analytical skills with the ability to interpret complex data and derive actionable insights.
Ability to manage multiple, mid‑heavy weight client campaigns and make advanced optimisations to improve campaign performance.
Able to autonomously and effectively troubleshoot campaigns, tracking, pixels and data feeds.
Ability to conduct detailed sales audits for mid‑weight prospective new clients.
Highly skilled in time management for self and others – strong ability to meet deadlines, prioritise tasks and support others workload effectively.
Takes ownership of learning for self and others, provides regular feedback to management and provides suggestions for growth.
Facilitates team initiatives, training and activities to encourage participation and growth of other staff and leads by example.
Exceptional and timely written and verbal communication works collaboratively with other teams – ability to be client facing with support.
Leads positive external partnerships and confidently represents the values of the agency.
Ability to effectively manage day‑to‑day client communications where needed, providing actionable recommendations and insights where required.