Multi-Channel Campaign Lead — Growth & Perks

SG Fleet; Melbourne; On-site; AUD 70,000 - 90,000; Full time

Benefits offered by this job

Wellness days (up to 4 annually)

20 weeks paid parental leave

Education budget + LinkedIn Learning

Volunteer days

Health and wellbeing support

Job summary

SG Fleet in Melbourne is seeking a marketing professional to deliver multi-channel campaigns across digital, social, email and paid media. You will coordinate timelines and assets, integrate offers, and support channel activity while using CRM and marketing automation tools to track performance.

The role focuses on data-driven optimisation, consistent messaging, and collaboration with internal teams to achieve engagement and lead generation objectives.

Qualifications

• Bachelor-level or higher qualification in marketing or related field.
• Proven experience delivering multi-channel campaigns (digital, social, email, paid media).
• Strong coordinating skills across timelines, assets and approvals.

Responsibilities

• Execute multi-channel marketing campaigns across digital, social, email and paid media.
• Coordinate campaign timelines, assets and approvals across stakeholders.
• Integrate manufacturer offers into campaign activity with internal teams.
• Deliver campaigns through HR/employer channels to drive engagement and support media planning.
• Monitor campaign performance and produce reports; apply insights to optimize future activity.
• Manage deployment using CRM and marketing automation platforms for accuracy and consistency.
• Collaborate with Manager and internal teams to align with broader goals.
• We offer wellness days, parental leave, education support and volunteering days.

Skills

Multi-channel marketing

Campaign coordination

CRM & marketing automation

Data-driven optimisation

Attention to detail

Education

Tertiary qualification in Marketing

Tools

CRM systems

Marketing automation platforms

Job description

SG Fleet in Melbourne is seeking a marketing professional to deliver multi-channel campaigns across digital, social, email and paid media. You will coordinate timelines and assets, integrate offers, and support channel activity while using CRM and marketing automation tools to track performance.

The role focuses on data-driven optimisation, consistent messaging, and collaboration with internal teams to achieve engagement and lead generation objectives.