Media Advisor

Worksafe; Geelong; Hybride; AUD 115 000 - 135 000; Plein temps

Avantages offerts par ce poste

Hybrid work arrangement

12% superannuation

Résumé du poste

WorkSafe Victoria is seeking a skilled Media Advisor to lead proactive media activities and reactive advice in support of strategic objectives. The role collaborates with Communications and External Affairs to enhance government relations and stakeholder engagement.

Key duties include developing media plans, drafting press releases, and maintaining strong journalist relationships while managing reputational risks. The position is based in Geelong with hybrid work (3 days in office).

Qualifications

• Solid understanding of the Victorian media landscape and media operations.
• Ability to plan and generate proactive media coverage for government initiatives.
• Experience communicating with internal and external stakeholders.
• Strong written and verbal communication, with clear public messaging.
• Willingness to travel, including after-hours commitments.

Responsabilités

• Assist with implementing WorkSafe's media strategy.
• Develop, implement and evaluate media plans supporting business initiatives.
• Draft press releases and related content aligned with business objectives.
• Generate coverage across print, broadcast and online media.
• Provide strategic and tactical media advice to internal stakeholders.
• Coordinate responses to media inquiries and data requests.
• Support planning and delivery of media events with ministerial offices.

Connaissances

Stakeholder engagement

Written & verbal comms

Media relations

Crisis communication

Adaptability

Formation

Journalism degree

Public relations/Communications degree

Description du poste

The Media Advisor is a key role responsible for delivering effective proactive media activities and reactive media advice to support WorkSafe’s strategic objectives. The Media Advisor also supports the broader Communications and External Affairs teams to deliver effective government relations, stakeholder relations and corporate communications activities.

• $124,535.00 per annum + 12% superannuation
• Full time, fixed term position until 12/03/2027 (parental leave)
• Wadawurrung / Geelong based role (hybrid – 3 days a week in office)

About the opportunity

The Media Advisor is a key role responsible for delivering effective proactive media activities and reactive media advice to support WorkSafe’s strategic objectives. The Media Advisor also supports the broader Communications and External Affairs teams to deliver effective government relations, stakeholder relations and corporate communications activities.

Key accountabilities include:

• Assist with the implementation of WorkSafe's media strategy.
• Develop, implement and evaluate media plans to support business initiatives, collaborating with teams across the organisation to achieve successful outcomes.
• Undertake media activities such as the drafting of press releases and other content, ensuring key messages are consistent with WorkSafe's business objectives while demonstrating an in-depth understanding of relevant issues and their impact.
• Generate relevant coverage in print, broadcast and online media while building and maintaining strong relationships with journalists.
• Provide proactive and reactive strategic and tactical advice on media issues to internal stakeholders, identifying and managing reputational risks and opportunities.
• Respond to media inquiries, issues and data requests by liaising with all levels of the organisation to ensure information is accurate and appropriate.
• Assist in the planning and delivery of media events and opportunities that support the strategic objectives of WorkSafe and the office of the Minister for WorkSafe.
• Play a role in the monitoring of print, electronic and social media and the provision of media analysis.

About you

You are a collaborative and adaptable communications professional who can build strong stakeholder relationships, exercise sound judgement and deliver high-quality outcomes in a fast-paced environment. You are an effective communicator with excellent attention to detail and the ability to navigate changing priorities while managing reputational opportunities and risks.

Additionally, you will possess the following skills and experience:

• Solid understanding of the Victorian media landscape and media operations, gained through experience working in, or closely with, news media.
• Demonstrated ability to plan and generate proactive media coverage, either as a journalist or communications professional.
• Ability to communicate effectively and liaise in a professional manner with internal and external stakeholders.
• Very strong written and verbal communication skills, including the ability to quickly transform complex ideas into clear public messages.
• Experience working with or knowledge of Government organisations.
• Some travel, weekend and after-hours work may be required.
• Tertiary qualification in journalism, communications or public relations (highly desired).

Applications close 11pm Monday 12 October 2026.