MarTech & AdTech Architect — AI-Driven Marketing

Australian Retirement Trust; Sydney; Hybrid; AUD 110,000 - 170,000; Full time

Benefits offered by this job

14% super

Training & development

Hybrid work + WFH

On-site facilities

Job summary

Australian Retirement Trust in Sydney is seeking a Marketing Technology Specialist to shape our MarTech and AdTech ecosystem, connect data, platforms and measurements, and explore AI solutions to improve member experiences.

You will collaborate across Marketing, Technology, Risk and Compliance, manage relationships with vendors, and help drive governance, privacy-safe data use and platform integrations across GA4, DV360, Campaign Manager 360 and SA360.

Qualifications

• Extensive experience across marketing, digital marketing or related discipline.
• Experience managing interconnected MarTech and AdTech platforms.
• Hands-on knowledge of customer data platforms, journey tools, analytics platforms, or advertising platforms.
• Proficient with Google Marketing Platform tools (GA4, DV360, Campaign Manager 360, SA360).
• Understanding of data governance and privacy-safe measurement.

Responsibilities

• Support MarTech and AdTech roadmaps aligned with marketing priorities and business goals.
• Manage marketing technologies and data platforms for activation and measurement.
• Assess emerging technologies and AI solutions for marketing impact.
• Collaborate with cross-functional teams to deliver use cases for Real-Time CDP and audience activation.
• Ensure privacy-safe data use and governance across platforms.
• Maintain vendor relationships and ensure effective platform integrations.

Skills

MarTech

AdTech

GA4

DV360

Campaign Manager 360

SA360

AI in marketing

Data governance

Education

Bachelor's degree

Tools

Google Marketing Platform

Adobe Real-Time CDP

Job description

Australian Retirement Trust in Sydney is seeking a Marketing Technology Specialist to shape our MarTech and AdTech ecosystem, connect data, platforms and measurements, and explore AI solutions to improve member experiences.

You will collaborate across Marketing, Technology, Risk and Compliance, manage relationships with vendors, and help drive governance, privacy-safe data use and platform integrations across GA4, DV360, Campaign Manager 360 and SA360.