Marketing Manager - Portfolio (12 Month Fixed Term Contract)

Anglican Community Services; Sydney; Hybrid; AUD 110,000 - 140,000; Full time

Benefits offered by this job

Flexible work options

Salary packaging benefits (up to $15,9

Accommodation/Meals tax free up to $2,

Job summary

Anglican Community Services in Sydney is seeking a hands-on Marketing Manager - Portfolio to lead integrated campaigns for our Seniors Communities across digital, print and events. This 12-month max-term contract offers exposure to customer acquisition, occupancy growth and strong cross-functional collaboration with Sales, Operations and Village teams.

You'll manage campaign briefs, external agencies, deliver CRM-driven marketing, and optimise performance using data insights.

Qualifications

• 6+ years' experience in marketing across campaign management, integrated, digital, performance or portfolio marketing.
• Self-starter with ability to navigate ambiguity and adapt to changing priorities.
• Strong project management and organisation skills with the ability to manage multiple priorities.
• Experience coordinating integrated marketing campaigns from briefing through to delivery.
• Strong stakeholder management skills working with teams across functions.
• Experience working with agencies, suppliers and external partners.
• Good commercial awareness and understanding of how marketing supports business outcomes.
• Strong lead generation and customer acquisition capability.
• Digital marketing, CRM, and marketing automation experience.

Responsibilities

• Deliver integrated marketing campaigns across digital, print, direct, events and community channels.
• Support lead generation and customer acquisition initiatives across the portfolio.
• Partner with Sales to strengthen the enquiry-to-appointment-to-reservation journey.
• Develop campaign briefs, manage external agencies, suppliers and internal design studio.
• Deliver responsive marketing for existing and turnover village stock.
• Use CRM, campaign reporting and customer insights to improve marketing performance.
• Create engaging content across digital and traditional channels.
• Support customer events, open home programs and information sessions.
• Champion consistent application of the Senior Communities brand across touchpoints.
• Build strong relationships with stakeholders across Sales, Operations and Marketing.

Skills

Marketing strategy

Integrated marketing

Digital marketing

Lead generation

Campaign management

Stakeholder management

Project management

Data-driven marketing

Brand awareness

CRM capability

Tools

CRM software

Marketing automation tools

Google Analytics

Job description

Anglican Community Services – Macquarie Park NSW

Contract

Hybrid

17h ago , from Anglican Community Services

Do you want a career that means more? At Anglicare Sydney, we bring the strength, the support, and the strategy to make it happen.

We're a well-respected not-for-profit that's been serving society's most vulnerable for 170 years. Each year, we achieve life-changing outcomes for the 40,000+ people who rely on our person-centred support. And now, we're extending our reach and impact even further.

We're looking for a hands-on Marketing Manager - Portfolio to help deliver integrated marketing activity across Anglicare's Seniors Communities portfolio. This is a 12-month max-term contract opportunity offering the chance to step into a high-impact marketing role where customer acquisition, digital performance and commercial outcomes are closely connected. You will partner with Sales, Operations and Village teams to generate qualified enquiries, strengthen customer engagement and support occupancy growth

If you love the creative side of marketing but think commercially about performance, this is an opportunity to see your work directly influence the customer journey and business outcomes

Your opportunity

Reporting to the Senior Marketing Manager, you'll support the delivery of integrated marketing activity across our Seniors Communities portfolio, creating campaigns that strengthen brand awareness, attract prospective residents, generate quality leads and support occupancy growth while building stronger connections with our communities.

With integrity and resilience, you will:

• Deliver integrated marketing campaigns across digital, print, direct, events and community channels.
• Support lead generation and customer acquisition initiatives across the portfolio.
• Partner closely with Sales to strengthen the enquiry-to-appointment-to-reservation journey.
• Develop campaign briefs, manage external agencies, suppliers and internal design studio.
• Deliver responsive marketing for existing and turnover village stock.
• Use CRM, campaign reporting and customer insights to improve marketing performance.
• Create engaging content across digital and traditional channels.
• Support customer events, open home programs and information sessions.
• Champion consistent application of the Senior Communities brand across customer touchpoints.
• Build strong relationships with stakeholders across Sales, Operations and Marketing.

What you'll bring

You're an organised, proactive marketer who thrives in a fast-paced environment and enjoys working with a broad range of stakeholders. Combining strong marketing fundamentals with digital and CRM capability, you'll be confident managing multiple projects, partnering with agencies and internal teams, and using data and customer insights to improve campaign performance and customer outcomes.

What's required:

• 6+ years' experience in marketing across campaign management, integrated, digital, performance or portfolio marketing.
• A self-starter mindset with the ability to navigate ambiguity, solve problems and adapt to changing priorities
• Strong project management and organisation skills with the ability to manage multiple priorities
• Experience coordinating integrated marketing campaigns from briefing through to delivery
• Strong stakeholder management skills and confidence working with teams across different functions.
• Experience working with agencies, suppliers and external partners.
• Good commercial awareness and an understanding of how marketing supports business outcomes
• Strong lead generation and customer acquisition capability.
• Digital marketing, CRM, and marketing automation experience.

What's preferred:

• Experience in property, retirement living, residential development, multi-site or service-based environments will be highly regarded.
• Exposure to brand governance and maintaining consistency across multiple customer touchpoints.
• Experience partnership closely with the sales team.
• Experience working within a multi-site organisation.

We provide meaningful opportunities and choice, both for the individuals and communities we support and the dedicated people here who make it happen.

At Anglicare, you'll get the security, stability and opportunities that come with a strong, well-established organisation that's ready for the future. You'll belong to a community of kind, humble and respectful people of all faiths and backgrounds.

You will also be supported to gain new knowledge, deepen your experience and expertise, and shape a rewarding career.

On top of that, here are just some of the tangible benefits you will enjoy in a career with us:

• Flexible work options to get the most out of work and life.
• Pay less tax on your income and increase your take home pay. With salary packaging, up to $15,900 of your income is tax free.
• Spend up to $2,650 on accommodation, meals, and entertainment also tax free with salary packaging.
• Ongoing professional development and leadership training to advance your career.
• Exclusive discounts to over 400 retailers.
• Employee Assistance Program and Fitness Passport with discounts to over 800 gyms for you and your family.

Are you ready for a career that means more?

Anglicare is as wonderfully diverse as the customers and communities we support. While we are guided by our Christian-based values, our team includes people of all faiths and backgrounds who share our commitment to serving others, and we value the diverse perspectives they bring. We strongly encourage applications from Aboriginal and Torres Strait Islander peoples, and people of all ages, genders, abilities, and cultural backgrounds.