Marketing Manager - New Developments

Anglicare; Sydney; In loco; AUD 120.000 - 180.000; Tempo pieno

Vantaggi offerti da questo lavoro

Flexible work options

Salary packaging benefits

Accommodation and meals tax-free

Ongoing professional development and领导

Descrizione del lavoro

Anglicare is seeking an accomplished Marketing Manager, New Developments to bring premium Seniors Communities to market. You will shape brand, place and customer propositions for major developments, while delivering integrated campaigns across digital, print, events and sales channels.

You will build the customer journey, lead marketing assets, and partner with Sales, Development and agencies to drive demand and sales outcomes in a complex project environment.

Competenze

• 6+ years of marketing experience.
• Strong experience across property development, off-the-plan apartments, residential developments, or retirement living.
• Demonstrated new development launch and go-to-market capability.
• Strong understanding of place branding and property buyer behavior.
• Digital performance, CRM, and database marketing expertise.
• Commercial confidence and the ability to connect marketing investment with sales outcomes.
• Excellent stakeholder and agency management capability.
• A relevant Marketing, Communications or Business qualification.

Mansioni

• Shape place branding, positioning, naming and customer propositions for major new developments.
• Deliver go-to-market campaigns across digital, print, events, and sales channels.
• Build the customer journey from EOI and database development through launch, sales activation, completion, and move-in.
• Lead development marketing assets including CGIs, renders, masterplans, brochures, and digital content.
• Help create outstanding display suite and sales centre experiences.
• Partner closely with Sales, Development, architects, project teams and agencies.
• Use CRM, digital and funnel insights to optimise enquiries, appointments, and conversion.
• Bring strong commercial discipline to campaign and development marketing performance.

Conoscenze

Marketing strategy

Property development

Go-to-market campaigns

Brand positioning

Digital marketing

CRM & database marketing

Stakeholder management

Marketing qualification

Formazione

Marketing, Communications or Business degree

Strumenti

CRM systems

Descrizione del lavoro

We’re a well‑respected not‑for‑profit that’s been serving society’s most vulnerable for 170 years. Each year, we achieve life‑changing outcomes for the 40,000+ people who rely on our person‑centred support. And now, we’re extending our reach and impact even further.

If you understand that great property marketing is about much more than selling a product, it’s about creating a compelling place, community, and lifestyle, this could be your next opportunity. We are looking for an accomplished Marketing Manager, New Developments to help bring Anglicare’s next generation of premium, high‑quality Seniors Communities developments to market. This is an opportunity for a property marketer who understands the complexity of new developments and off‑the‑plan sales and can combine sophisticated marketing strategy with hands‑on delivery.

Your opportunity

Reporting to the Senior Marketing Manager, you will play a key role in bringing new developments to life, shaping the brand, place, and customer proposition from early engagement through to launch and sell‑down. Combining property marketing expertise with integrated campaigns, digital and CRM‑led customer acquisition, the role builds market awareness, generates demand, and supports strong sales outcomes, while creating a compelling story around the precinct, community, and lifestyle, not just the product.

• Shape place branding, positioning, naming and customer propositions for major new developments.
• Deliver go‑to‑market campaigns across digital, print, events, and sales channels.
• Build the customer journey from EOI and database development through launch, sales activation, completion, and move‑in.
• Lead development marketing assets including CGIs, renders, masterplans, brochures, and digital content.
• Help create outstanding display suite and sales centre experiences.
• Partner closely with Sales, Development, architects, project teams and agencies.
• Use CRM, digital and funnel insights to optimise enquiries, appointments, and conversion.
• Bring strong commercial discipline to campaign and development marketing performance.

What’s required:

• 6+ years’ marketing experience.
• Strong experience across property development, off‑the‑plan apartments, residential developments, or retirement living.
• Demonstrated new development launch and go‑to‑market capability.
• Strong understanding of place branding and property buyer behaviour.
• Digital performance, CRM, and database marketing expertise.
• Commercial confidence and the ability to connect marketing investment with sales outcomes.
• Excellent stakeholder and agency management capability.
• A relevant Marketing, Communications or Business qualification.

What’s preferred:

• Confidence working across complex projects with multiple stakeholders, agencies, and suppliers.
• The ability to remain calm, commercially focused and decisive in a fast‑moving environment.

Why Anglicare?

We provide meaningful opportunities and choice, both for the individuals and communities we support and the dedicated people here who make it happen. At Anglicare, you’ll get the security, stability and opportunities that come with a strong, well‑established organisation that’s ready for the future. You’ll belong to a community of kind, humble and respectful people of all faiths and backgrounds. You will also be supported to gain new knowledge, deepen your experience and expertise, and shape a rewarding career.

Benefits

• Flexible work options to get the most out of work and life.
• Pay less tax on your income and increase your take home pay. With salary packaging, up to $15,900 of your income is tax free.
• Spend up to $2,650 on accommodation, meals, and entertainment also tax free with salary packaging.
• Ongoing professional development and leadership training to advance your career.
• Exclusive discounts to over 400 retailers.
• Employee Assistance Program and Fitness Passport with discounts to over 800 gyms for you and your family.

Employee Referral Program

Be rewarded with a $1,200 incentive every time you help us find the right person for a permanent role! Simply go to our careers page, refer a friend for a permanent role, and if they're hired, you’ll receive an additional $1,200 (taxable) payment when they reach six months of service.

Formal Recognition

The Performance Review process supports your professional goals through ongoing conversations and feedback from your manager. Your Annual Review Conversation provides an opportunity to formally recognise and reward outstanding performance through career progression, skill development and secondment.

EEO Statement

Anglicare is as wonderfully diverse as the customers and communities we support. While we are guided by our Christian-based values, our team includes people of all faiths and backgrounds who share our commitment to serving others, and we value the diverse perspectives they bring. We strongly encourage applications from Aboriginal and Torres Strait Islander peoples, and people of all ages, genders, abilities, and cultural backgrounds.

Application Close Date: October 25, 2026