Marketing manager

FutureYou; Sydney; On-site; AUD 120,000 - 160,000; Full time

Benefits offered by this job

Autonomy

Visibility within the organisation

Job summary

FutureYou is seeking a commercially minded Marketing Manager to elevate brand presence and accelerate customer acquisition in Australia. You will lead a 4-person marketing team, own the brand strategy, and drive end-to-end campaigns, digital marketing, and lead generation to contribute to growth.

You will leverage HubSpot, CRM data, and analytics to optimise ROI, report to the Managing Director, and collaborate with senior stakeholders to shape market leadership in a fast-growing sector.

Qualifications

• Senior marketing leadership experience with a track record of integrated campaigns.
• Proven ability to lead and grow high-performing teams.
• Strong digital marketing expertise across paid, SEO, social and email.
• Expertise in customer journeys, lifecycle marketing and lead gen.
• Experience with marketing analytics and ROI measurement.

Responsibilities

• Develop and execute the overall marketing and brand strategy.
• Lead and mentor a marketing team of 4+ people.
• Oversee digital marketing, campaigns, events and content.
• Drive lead generation and customer acquisition funnels.
• Partner with senior stakeholders to align priorities with growth.

Skills

Marketing leadership

Digital marketing

Lead generation

CRM & automation

HubSpot

Analytics & ROI

Stakeholder management

Communication

Project management

Tools

HubSpot

CRM

Job description

• Exciting and truely unique opportunity to shape an already #1 business in market.
• Incrediable support, energy and vision, with autonomy to own the makreting function.
• Higly engagedSenior leagership team to support your growth ideas.

The Company

This is a rare opportunity to join a fast-growing Australian organisation that is redefining the future of its industry through innovation, education, technology and an unwavering commitment to professional excellence. With a national footprint and an engaged community of healthcare professionals, the business has established itself as a trusted leader, providing a unique ecosystem of education, clinical support, technology and business services. As the organisation enters its next phase of growth, they are looking for a commercially minded Marketing Manager to elevate brand presence, drive market leadership and accelerate customer acquisition. This is an outstanding "outside the box" opportunity for a marketing professional looking to leverage their experience from OTC Healthcare, Pharmaceuticals, Consumer beauty, Personal Care or FMCG into a highly visible leadership role with genuine influence across the business.

The Role

Reporting directly to the Managing Director and leading a high-performing marketing team of 4, this is a leadership position responsible for the end-to-end marketing function. You will take ownership of the brand strategy, digital marketing, lead generation, campaigns, communications, content, events and overall marketing performance. This role goes well beyond brand management. You will be accountable for ensuring marketing contributes directly to business growth through increased brand awareness, lead generation, engagement, conversion and customer retention.

• Developing and executing the overall marketing and brand strategy.
• Leading and mentoring an established marketing team.
• Driving market positioning and strengthening brand leadership.
• Overseeing digital marketing including SEO, paid media, social, CRM, email marketing and marketing automation.
• Building lead generation strategies and customer acquisition funnels.
• Managing national campaigns, product launches, educational initiatives, conferences and events.
• Leveraging HubSpot and data-driven marketing approaches to improve conversion and customer engagement.
• Partnering with senior stakeholders to translate business priorities into impactful marketing strategies.
• Monitoring marketing performance, ROI and campaign effectiveness to optimise investment and growth opportunities.
• Building thought leadership and increasing visibility across the industry.

You

This is a hands-on leadership role suited to someone who enjoys balancing strategic thinking with execution and thrives in a high-growth environment.

• Marketing experience in a senior Marketing Manager, Senior Brand Manager or similar leadership position.
• Proven success developing and executing integrated marketing strategies.
• Experience leading and coaching high-performing marketing teams.
• Strong digital marketing capability across paid media, SEO, social media, email marketing and automation.
• Expertise in lead generation, customer journeys and lifecycle marketing.
• Experience with CRM and marketing automation platforms, ideally HubSpot.
• A strong understanding of marketing analytics, reporting and ROI measurement.
• Excellent stakeholder management skills and confidence working with executive leadership teams.
• Outstanding communication, project management and organisational skills.

Most importantly, you are ambitious, curious, highly accountable and excited by the challenge of taking an already successful business to the next level.

What Is On Offer

• Leadership role reporting directly to the Managing Director.
• Opportunity to shape the future direction of a recognised market leader.
• Broad scope across brand, digital, acquisition, events, communications and strategy.
• Genuine influence on business growth and commercial performance.
• High level of autonomy and visibility within the organisation.
• Opportunity to lead and develop an established marketing team.
• A dynamic, fast-growing environment where your ideas can be implemented quickly.
• The chance to step outside traditional pharmaceutical, OTC or FMCG marketing and make a tangible impact in a rapidly evolving sector.

This is an exceptional opportunity for a commercially driven marketing leader who wants more than just brand stewardship and is ready to own strategy, performance and growth.

Lisa Chesterman 0413 349 854