Marketing Lead for Iconic Island Resort & Tours

Voyages Tourism Australia; Brisbane; Vor Ort; AUD 120.000 - 160.000; Vollzeit

Benefits dieser Stelle

Resort-wide employee discount

Free K\'gari Explorer Tours and ferry"

Career development opportunities

Discounts on Journey Beyond travel

Zusammenfassung

Voyages Indigenous Tourism Australia seeks a Marketing Manager for the K\'gari (Fraser Island) team based in Hervey Bay, QLD. Lead integrated marketing strategies to drive visitation, occupancy, revenue and brand awareness across our resort and tours.

You\'ll work with revenue, operations and external tourism partners to align marketing with yield forecasts and commercial goals, while delivering hands-on campaigns and partnerships that grow direct bookings and guest spend.

Qualifikationen

• Senior marketing leadership role in tourism/hospitality.
• Experience delivering integrated campaigns and digital marketing.
• Knowledge of direct bookings growth and revenue generation.

Aufgaben

• Develop annual marketing strategies aligned to occupancy and revenue targets.
• Drive direct bookings through digital marketing and customer acquisition.
• Collaborate with Revenue Manager on yield and demand initiatives.
• Lead seasonal campaigns, promotions and tactical activities.
• Manage digital channels: SEO, SEM, social, CRM, email, paid ads.
• Oversee partnerships with agencies, media and tourism stakeholders.

Kenntnisse

Marketing leadership

Tourism industry exp.

Integrated campaigns

Digital marketing

Direct bookings growth

Stakeholder engagement

Budget management

Ausbildung

Marketing qualification

Hospitality management

Tools

SEO

SEM

CRM

Social media

Paid media

Agency management

Jobbeschreibung

Voyages Indigenous Tourism Australia seeks a Marketing Manager for the K\'gari (Fraser Island) team based in Hervey Bay, QLD. Lead integrated marketing strategies to drive visitation, occupancy, revenue and brand awareness across our resort and tours.

You\'ll work with revenue, operations and external tourism partners to align marketing with yield forecasts and commercial goals, while delivering hands-on campaigns and partnerships that grow direct bookings and guest spend.