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Emerson Automation in Melbourne is seeking a proactive Marketing Coordinator to support campaigns, events, and product communications. You will coordinate calendars, liaise with sales, distributors and agencies, and help prepare collateral while maintaining accurate data and asset libraries.
You will work under the Marketing Manager in a hybrid environment, contributing to lead management, reporting, and process improvements.
1. Marketing Campaign Coordination & Communications
Coordinate the implementation of marketing initiatives and campaigns under the direction of the Marketing Manager.
Maintain marketing calendars, campaign schedules and activity trackers to ensure projects are delivered on time.
Coordinate internal stakeholders to support marketing campaigns, promotions and product launches.
Maintain marketing databases and customer contact lists to support marketing activities.
Assist with the preparation and distribution of customer email communications, newsletters and promotional announcements.
Support lead management processes, including tracking enquiries and ensuring timely follow-up by the sales team.
Monitor campaign activity milestones and provide regular status updates to the Marketing Manager and relevant stakeholders.
Assist with the collection and collation of marketing results and campaign performance data for reporting purposes.
Ensure marketing materials, product information and campaign assets are accurate and current.
Coordinate trade events, roadshows, distributor events and industry association activities in partnership with Regional Sales Managers.
Manage event logistics including registrations, displays, product samples, promotional materials and merchandise.
Maintain the annual trade event calendar.
Collect and report event outcomes including attendance, leads and customer feedback.
Support distributor marketing requests and coordinate delivery of approved marketing content and promotional materials.
Develop and maintain strong working relationships with sales leaders and distributor stakeholders.
3. Marketing Communications & Product Support
Assist with the development and maintenance of marketing collateral including brochures, product flyers, presentations, catalogues and promotional materials.
Coordinate collection and organisation of product information, images, videos and technical content.
Support new product launches through the preparation and coordination of launch materials and distributor communications.
Maintain marketing asset libraries and ensure information remains current and accessible.
Support internal communications and sales enablement initiatives.
4. Marketing Administration & Process Improvement
Maintain promotional merchandise inventory and coordinate replenishment activities.
Assist with supplier quotations, purchase orders and invoice processing.
Support marketing budget administration and expenditure tracking.
Maintain marketing records and document management systems.
Identify opportunities to improve marketing processes, systems and workflows.
Provide administrative support to the Marketing Manager as required.