Market Intelligence Officer

Uniglobalcareers; New South Wales; On-site; AUD 90,000 - 120,000; Full time

Job summary

The University of Sydney is seeking a Market Intelligence Officer to join the Intelligence & Insights team within Sydney Future Students. This full-time, continuing role focuses on delivering strategic insights to support domestic and international student recruitment across undergraduate and postgraduate programs.

The successful candidate will conduct research, analyse market data, and collaborate with stakeholders to inform recruitment decisions, understanding student behaviour, market trends,

Qualifications

• Solid understanding of sales and marketing principles.
• Knowledge of student recruitment and the higher education landscape.
• Strong capability in quantitative or qualitative research methods.
• Proven experience in project management.
• Excellent communication and ability to present complex information clearly.
• Analytical proficiency with Excel, SPSS, DisplayR, Qualtrics, Alteryx or Python.

Responsibilities

• Conduct quantitative and qualitative research activities including surveys, recruitment, focus groups, interviews, and mystery shopping.
• Perform desk research and monitor higher education reports to identify emerging trends.
• Analyse and interpret primary and secondary research data.
• Produce reports and presentations with clear and actionable insights.
• Share insights with internal stakeholders to support recruitment strategies and decision-making.
• Provide project management and research support services.
• Coordinate research activities to maximise productivity and meet client needs on time.
• Support understanding of student channels, market trends, and competitive positioning.

Skills

Sales & Marketing

Student recruitment

Higher education market

Research methods

Project management

Communication skills

Data analysis

Analytical thinking

Collaboration

Problem solving

Tools

Excel

SPSS

DisplayR

Qualtrics

Alteryx

Python

Job description

Australia — International Student Market

822K inbound students (2024) +10%

1. China 168K

2. India 128K

3. Nepal 57K

4. Vietnam 33K

5. Malaysia 26K

3 international branch campuses in Australia

OVERVIEW The University of Sydney is seeking a Market Intelligence Officer to join the Intelligence & Insights team within Sydney Future Students. This full-time, continuing role focuses on delivering strategic insights to support domestic and international student recruitment across undergraduate and postgraduate programs. The position involves research, analysis, and interpretation of market intelligence to support recruitment decision-making within the higher education sector. The successful candidate will collaborate with internal stakeholders and contribute to research projects that improve understanding of student behaviour, market trends, and competitive positioning.

Key responsibilities

• Conduct quantitative and qualitative research activities including surveys, recruitment, focus groups, interviews, and mystery shopping
• Perform desk research and monitor higher education reports to identify emerging trends
• Analyse and interpret primary and secondary research data
• Produce reports and presentations with clear and actionable insights
• Share insights with internal stakeholders to support recruitment strategies and decision-making
• Provide project management and research support services
• Coordinate research activities to maximise productivity and meet client needs on time
• Support understanding of student channels, market trends, and competitive positioning

Requirements

• Solid understanding of sales and marketing principles
• Knowledge of student recruitment, consumer behaviour, and the higher education landscape
• Strong competence in quantitative or qualitative research, or demonstrated skills across both disciplines
• Proven experience in project managementStrong communication skills with the ability to present complex information clearly and effectively
• Analytical proficiency using tools such as Excel, SPSS, DisplayR, Qualtrics, Alteryx, M, or Python
• Strong problem-solving skills and sound judgment
• Ability to work collaboratively in a team environment
• Unrestricted work rights in Australia for the duration of employment
• Ability to satisfy pre-employment and background check requirements WHY THIS ROLE MATTERS This role supports evidence-based recruitment and strategic planning within a leading university environment. By delivering research and insights, the Market Intelligence Officer contributes to informed decision-making that strengthens student recruitment outcomes and enhances institutional understanding of the higher education market.

Bonus: Application advice

• Tailor your CV and cover letter to highlight research, recruitment, and project management experience
• Provide examples of how you have analysed data and communicated insights to stakeholders
• Demonstrate familiarity with higher education trends and student behaviour research
• Highlight technical proficiency with analytical and research tools mentioned in the role description
• Review the position description carefully before you apply to ensure your experience aligns with the

Requirements

Prepare concise examples showing collaboration, problem-solving, and communication skills in professional settings