In-House Paid Media Growth Lead (Google & Meta)

SDS Australia Pty

Sydney

On-site

AUD 250,000 - 1,000,000

Full time

8 days ago

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Job summary

SDS Australia Pty seeks a hands-on paid media lead to own strategy, execution and analytics for Google Ads and Meta Ads. You will drive attribution across online and offline conversions, including phone-booked and showroom sales, with call-tracking tools and platform integrations.

The role scales media spend from $250K toward $1M annually. You will collaborate with a fast-paced sales and customer success team to ensure high-quality leads convert into a strong pipeline, delivering measurable ROAS

Qualifications

Hands-on knowledge of Google Ads and Meta Ads.
Experience building attribution across online and offline conversions.
Strong analytical skills with ability to translate data into actions.
Ability to own channel end-to-end from strategy to reporting.
Proven track record of revenue contribution tied to marketing efforts.
Retail, eCommerce or premium/considered-purchase experience preferred.

Responsibilities

Own and manage paid media strategy and execution across Google Ads and Meta Ads, moving to in-house.
Build and maintain attribution across online and offline conversions using call-tracking tools.
Monitor KPIs such as ROAS, CAC, CPA, CTR, CPM and CVR.
Plan budget scaling from $250K toward $1M annually over 12–18 months.
Build testing programs across messaging, audiences and offers.
Produce regular performance reporting with actionable recommendations.
Work with sales and CS to ensure end-to-end lead tracking.