Hybrid E‑Commerce Lead: Growth & Digital Marketing

HARMAN International; Inner West; Hybrid; AUD 90,000 - 120,000; Full time

Benefits offered by this job

Hybrid work environment

Employee discounts (HARMAN & Samsung)

HARMAN University programs

Diversity & inclusion

Job summary

HARMAN Lifestyle in Australia is seeking an E‑Commerce Lead to drive day‑to‑day operation, optimisation and growth of Harman's online ecosystem across Australia and New Zealand. You will own website performance, digital marketing execution, CRM and analytics to deliver online sales growth and best‑in‑class customer experiences.

Reporting to the E‑Commerce Retail Trade Marketing Manager, you will translate commercial priorities into digital execution, collaborate with Brand Marketing, and lead

Qualifications

• Bachelor's degree in Marketing, Digital, Commerce or related discipline.
• Minimum 2 years' experience in e-commerce or digital marketing.
• Analytical capability.
• Strong knowledge of Google Analytics 4 and digital marketing platforms.
• Experience working with agency partners.
• Strong project management and organisational skills.
• Excellent stakeholder engagement and communication.
• AI familiarity and use of AI to support efficiency.

Responsibilities

• Oversee day-to-day operation and optimisation of Harman's e-commerce websites.
• Drive digital campaigns across Paid Search, Paid Social, SEO, Email and CRM.
• Develop CRM-driven customer journeys and engagement strategies.
• Build and maintain e-commerce dashboards and KPI reporting.
• Partner with global teams on platform upgrades and testing.
• Collaborate with Brand Marketing, Sales and Supply Chain for online execution.

Skills

Google Analytics 4

Digital Marketing Platforms

CRM Automation

Stakeholder Engagement

Project Management

AI Familiarity

Analytics

Education

Bachelor's in Marketing/Digital/Commerce

Tools

Salesforce Commerce Cloud

CMS

Job description

HARMAN Lifestyle in Australia is seeking an E‑Commerce Lead to drive day‑to‑day operation, optimisation and growth of Harman's online ecosystem across Australia and New Zealand. You will own website performance, digital marketing execution, CRM and analytics to deliver online sales growth and best‑in‑class customer experiences.

Reporting to the E‑Commerce Retail Trade Marketing Manager, you will translate commercial priorities into digital execution, collaborate with Brand Marketing, and lead