Hybrid Digital Content Producer (SEO & UX)

RACV Limited; Melbourne; Hybrid; AUD 65,000 - 90,000; Full time

Benefits offered by this job

Hybrid working

CBD office

Discounts on RACV products

Career development

Job summary

RACV Limited is seeking a skilled web content professional to join the Digital Experience team in Melbourne. You will manage and optimise online content to improve customer journeys, site visitation and digital performance.

Responsibilities include creating and publishing web content, applying SEO and accessibility standards, and collaborating with analytics teams to drive improvements, while coordinating approvals across stakeholders.

Qualifications

• At least two years’ experience in web content management.
• Strong writing, editing and attention to detail for online content.
• Working knowledge of SEO and digital content design principles.
• Experience using content management systems and common tools like SharePoint, Jira and Confluence.

Responsibilities

• Create, publish and maintain website content in line with brand and digital guidelines.
• Take briefs and execute work from Senior Producers using AEM pages.
• Produce clear, engaging and member-focused web copy.
• Apply SEO, accessibility and usability best practices.
• Collaborate with analytics teams to monitor performance and suggest improvements.
• Coordinate content approvals, deadlines and updates across stakeholders.
• Support digital projects and continually improve the online customer experience.

Skills

Web content management

SEO basics

Strong writing

Stakeholder management

Microsoft Office

Education

Diploma/degree in communications

Tools

SharePoint

Jira

Confluence

CMS

Job description

RACV Limited is seeking a skilled web content professional to join the Digital Experience team in Melbourne. You will manage and optimise online content to improve customer journeys, site visitation and digital performance.

Responsibilities include creating and publishing web content, applying SEO and accessibility standards, and collaborating with analytics teams to drive improvements, while coordinating approvals across stakeholders.