GTM Assistant Manager: Strategy, Launch & Analytics

ZEEKR; Sydney; On-site; AUD 90,000 - 130,000; Full time

Job summary

ZEEKR Australia is seeking an Assistant Manager, Go-To-Market to join the Business Operations team. You’ll help plan launches, analyze sales performance and market trends, and coordinate cross-functional initiatives with Sales, Marketing, Product, and Finance to ensure successful GTM execution in a fast-growing EV market.

You will develop insights from data, support dealer readiness, and contribute to annual planning and forecasting while partnering with Headquarters and local teams for timely

Qualifications

• Bachelor's degree in Business, Marketing, Commerce, Economics, Engineering or related discipline.
• At least 2 years of experience in automotive, consumer products, consulting, sales operations, strategy or GTM-related functions.
• Strong analytical skills with experience in sales performance analysis, business reporting and market research.
• Experience conducting competitor analysis and market intelligence activities.
• Advanced proficiency in Microsoft Excel and PowerPoint.
• Experience using Power BI, Tableau or other business intelligence tools is preferred.
• Strong project management, stakeholder management and communication skills.
• Automotive or EV industry experience is highly desirable.

Responsibilities

• GTM Planning & Product Launch Management: support development and execution of go-to-market strategies for new product launches and lifecycle activities in Australia.
• Coordinate cross-functional workstreams across Sales, Marketing, Product, Retail Operations, Aftersales, Finance and Network Development teams to ensure launch execution.
• Track GTM milestones, deliverables, risks and dependencies, ensuring projects are delivered on time and within scope.
• Support launch plans, management reports, dealer communications and executive presentations.
• Sales Performance Analysis & Business Insights: analyze vehicle sales performance, retail deliveries, order intake, conversion rates and trends.
• Develop weekly, monthly and quarterly sales performance reports with actionable recommendations.
• Monitor dealer performance and identify opportunities to improve sales effectiveness and regional performance.
• Support sales forecasting, demand planning and business planning for current and future programs.
• Analyze customer demographics, purchasing behaviour and market trends to support commercial decisions.
• Support dealer launch readiness, including launch materials and retail readiness.
• Support annual business planning, sales target setting, and commercial forecasting.
• Conduct competitor analysis across product specs, pricing, performance and marketing initiatives.
• Benchmark ZEEKR against competitors and prepare intelligence reports for management.
• Monitor industry developments, EV market trends and emerging technologies to support strategy.
• Provide recommendations on product positioning and GTM initiatives based on insights.
• Conduct commercial benchmarking of pricing, offers, campaigns and financing programs.
• Analyze customer feedback and purchase drivers to improve GTM effectiveness.

Skills

Analytical skills

Excel proficiency

PowerPoint proficiency

Power BI

Tableau

Project management

Stakeholder management

Communication

Education

Bachelor's degree in Business/Marketing/Commerce/Economics/Engineering

Tools

Power BI

Tableau

Excel

Job description

ZEEKR Australia is seeking an Assistant Manager, Go-To-Market to join the Business Operations team. You’ll help plan launches, analyze sales performance and market trends, and coordinate cross-functional initiatives with Sales, Marketing, Product, and Finance to ensure successful GTM execution in a fast-growing EV market.

You will develop insights from data, support dealer readiness, and contribute to annual planning and forecasting while partnering with Headquarters and local teams for timely