Growth Strategy Lead: AI-Driven Pipeline Builder

Matchbox; Sydney; On-site; AUD 180,000 - 230,000; Full time

Job summary

Immutable is seeking a Growth Strategy Lead to design and build the system that generates our commercial pipeline. You will define how we identify, engage and convert studios, owning strategy, processes, tooling and results, reporting to the CEO.

You’ll shape outbound strategy, messaging and playbooks while building AI-driven workflows at scale. This role focuses on prioritising high-value opportunities, aligning with Growth and Commercial teams, and delivering measurable pipeline growth as

Qualifications

• Experience in a commercial function such as growth, BD, partnerships or sales.
• Systems thinking: design, automate, measure workflows.
• Fluency with AI tools such as Claude or ChatGPT and judicious use cases.
• Sharp commercial judgement: read a prospect, decide when to pursue or walk away.
• Excellent written communication for senior decision-makers.
• Strategic and analytical instincts with data-driven decisions.
• Operational rigour with speed, data quality and follow-through.
• High ownership and low ego, accountable for outcomes.

Responsibilities

• Design and build Immutable’s pipeline generation system, defining how we identify, prioritise, engage and convert studios.
• Set prioritisation for inbound interest, weighting company profile, fit, seniority and intent.
• Build and own outbound strategy, from segments to messaging that earns responses.
• Build AI-driven workflows powering inbound and outbound, increasing reach and speed.
• Own playbooks for high-intent prospects: responses, objections, qualification and follow-up.
• Design handoff process into BD and Customer Growth teams with context and next steps.
• Build reporting tracking funnel stages from lead to meeting outcomes.
• Shape company messaging across leadership and commercial channels, refining positioning.

Skills

Commercial experience

Systems thinking

AI tools fluency

Commercial judgement

Written communication

Strategic analytics

Operational rigour

Ownership & humility

Tools

Claude

ChatGPT

Job description

Immutable is seeking a Growth Strategy Lead to design and build the system that generates our commercial pipeline. You will define how we identify, engage and convert studios, owning strategy, processes, tooling and results, reporting to the CEO.

You’ll shape outbound strategy, messaging and playbooks while building AI-driven workflows at scale. This role focuses on prioritising high-value opportunities, aligning with Growth and Commercial teams, and delivering measurable pipeline growth as