Groups & Events Sales Executive

Visy Dior Hotel International; Sydney; On-site; AUD 70,000 - 90,000; Full time

Job summary

Visy Dior Hotel is seeking a Groups & Events Sales Executive to drive conference, events and group business. You will manage enquiries, prepare proposals, secure bookings, and coordinate event details, reporting to the Director of Sales & Marketing.

This role combines sales drive with hands-on events coordination in a fast-paced hospitality setting. Working closely with Sales, Marketing and Operations teams, you will maximise revenue opportunities while delivering exceptional client experiences

Qualifications

• Experience in hotel sales, events, or hospitality coordination.
• Proven ability to build relationships and close opportunities.
• Strong communication, negotiation, and organisational skills.

Responsibilities

• Handle inbound conference, event, and group enquiries and proposals.
• Coordinate events from enquiry to delivery with internal teams.
• Manage group room blocks, deposits, and client communications.
• Prepare tailored proposals and convert enquiries into bookings.
• Maintain accurate records and contribute to sales reporting.

Skills

Hotel sales

Event coordination

Negotiation

Relationship building

Communication

Organisation

multitasking

Job description

Are you a passionate sales professional who thrives on building relationships, converting opportunities, and creating exceptional guest experiences? We are seeking a highly motivated Groups & Events Sales Executive to play a key role in growing our conference, events, and group business.

Visy Dior Hotel, proudly managed by La Vie Hotels & Resorts, is looking for an energetic and detail-oriented professional to join our team. Reporting to the Director of Sales & Marketing, this hands-on role is perfect for someone who enjoys a fast-paced environment, loves working with clients, and takes pride in delivering outstanding service from enquiry through to event execution.

Are you a passionate sales professional who thrives on building relationships, converting opportunities, and creating exceptional guest experiences? We are seeking a highly motivated Groups & Events Sales Executive to play a key role in growing our conference, events, and group business.

Visy Dior Hotel, proudly managed by La Vie Hotels & Resorts, is looking for an energetic and detail-oriented professional to join our team. Reporting to the Director of Sales & Marketing, this hands-on role is perfect for someone who enjoys a fast-paced environment, loves working with clients, and takes pride in delivering outstanding service from enquiry through to event execution.

About the Role

As our Groups & Events Sales Executive, you will be responsible for managing inbound conference, event, and group enquiries, preparing proposals, securing bookings, and coordinating event details to ensure a seamless experience for every client.

Working closely with our Sales & Marketing and Operations teams, you'll help maximise revenue opportunities while ensuring every group stay, conference, and event is delivered to the highest standard.

This is an exciting opportunity for someone who enjoys both sales and coordination, with the ability to balance commercial outcomes with exceptional customer service.

Key Responsibilities

Sales & Business Development

• Respond promptly and professionally to conference, event, and group enquiries.
• Prepare tailored proposals, quotations, and packages to meet client needs.
• Follow up opportunities and convert enquiries into confirmed business.
• Build strong relationships with clients, agents, and event organisers.
• Maintain accurate records of enquiries, bookings, and sales activity.
• Support the achievement of group and events revenue targets.

Conference & Events Coordination

• Coordinate confirmed meetings, conferences, and events from booking to delivery.
• Prepare event orders, run sheets, and function documentation.
• Communicate event requirements clearly to operational departments.
• Manage client communications and event planning details.
• Follow up deposits, payments, and billing requirements.
• Provide on-site support for selected events and client visits.
• Conduct post-event follow-up and identify future business opportunities.

Group Reservations Coordination

• Manage group room blocks, rooming lists, and special requests.
• Coordinate group arrivals, departures, VIP guests, and accommodation requirements.
• Liaise with Front Office and operational teams to ensure smooth delivery.
• Track deposits, payments, and outstanding balances accurately.

Administration & Reporting

• Maintain accurate customer records and sales documentation.
• Assist with sales reporting, pipeline management, and conversion analysis.
• Ensure all business is recorded correctly within hotel systems.
• Adhere to company policies, brand standards, and commercial guidelines.

About You

We're looking for someone who is:

• Previous experience in hotel sales, events, conference coordination, reservations, or a similar hospitality role.
• A strong sales drive with a proactive and results-focused approach.
• Excellent communication, negotiation, and relationship-building skills.
• Exceptional organisation and attention to detail.
• The ability to manage multiple priorities while maintaining a high level of service.
• A collaborative mindset and willingness to support the broader hotel team.
• Passionate about hospitality and delivering memorable client experiences.