Global Brand Services Lead: Content, Campaigns & POS

Blundstone Australia; Hobart; On-site; AUD 70,000 - 100,000; Full time

Benefits offered by this job

Health and Wellbeing Program

Onsite gym

Mates Rates Program

Onsite car parking

Competitive bonus framework

Job summary

Blundstone Australia in Hobart is seeking a Brand Services Specialist to bring our brand strategy to life across markets. You will manage content assets, coordinate on-location shoots in Australia, deliver the Global POS program, and support brand campaigns with cross-functional teams.

You will work with the Global Brand Management team, ANZ and USA sales and marketing, international distributors and internal logistics to ensure consistency and impact.

Qualifications

• Tertiary qualification in Marketing, Journalism or Communications or equivalent experience.
• Strong multi-channel marketing experience and brand management.
• Proven project and stakeholder management skills across multiple projects.
• Confidence producing, publishing and monitoring content for digital channels (web and social).
• Broad understanding of print and digital production, including supplier procurement and pricing.

Responsibilities

• Manage structure, quality and accuracy of content in Asset Bank and administer user access.
• Be the main contact for Australasian and US sales teams and international distributors on global content, assets, POS and merchandise.
• Plan and organise on-location content shoots across Australia, and coordinate international content development remotely.
• Own production, distribution and upkeep of product marketing assets (packaging, catalogues, data sheets, look books, POS, web content).
• Deliver the yearly Global POS program, coordinating with logistics for distribution.
• Develop content calendar for Blundstone's global social media channels and manage community engagement.
• Support go-to-market programs, distributor market plans and brand compliance.
• Support planning, production and delivery of global campaigns, collaborations and events.
• Brief and coordinate agencies, contractors and content creators to deliver on time and on budget.
• Maintain rolling content and asset calendars, WIP reports and regular project status updates.

Skills

Brand marketing

Project management

Content publishing

Stakeholder management

Attention to detail

Interpersonal communication

Travel readiness

Education

Tertiary qualification in Marketing/Journalism/Communications

Tools

Project management software

Job description

Blundstone Australia in Hobart is seeking a Brand Services Specialist to bring our brand strategy to life across markets. You will manage content assets, coordinate on-location shoots in Australia, deliver the Global POS program, and support brand campaigns with cross-functional teams.

You will work with the Global Brand Management team, ANZ and USA sales and marketing, international distributors and internal logistics to ensure consistency and impact.