Field Sales Representative - Health & Wellness

rallee.; Sydney; Hybrid; AUD 70,000 - 100,000; Full time

Benefits offered by this job

Car allowance

Commission

Phone + laptop

Flexible remote/on-the-road work

Brand portfolio access

Clear growth path in NSW

Job summary

rallee. in Sydney, NSW is seeking an experienced Field Sales Representative to own and grow our presence across NSW. This on-the-road role focuses on building relationships with independent retailers and grocery outlets, driving new business door-to-door.

You’ll grow existing accounts, increase range and distribution, with about five store visits per day. Expect tastings, activations and strong product knowledge to win shelves.

Qualifications

• Proven experience as a sales rep or BDM in FMCG, health & wellness, or beverages.
• Experience with distributors and multiple retail channels.
• Strong relationship-building and closing skills.

Responsibilities

• Drive new business across NSW through door-to-door sales to independents and grocery retailers.
• Grow and nurture existing accounts, expanding range and sell-through.
• Average of five store visits per day across the territory.
• Identify and win in-store opportunities: displays, activations, signage.
• Plan tastings/activations to drive trial and sales.
• Manage territory, pipeline and activity via the wholesale portal.
• Represent portfolio with passion and product knowledge.
• Collaborate with national sales on planograms and strategy.

Skills

Sales experience

FMCG industry

Relationship building

Negotiation

Job description

Representing is a wholesale and sales agency working with FMCG, health and wellness brands across food, beverage and supplements. They get great brands into the right hands, onto the right shelves and in front of great retailers, from leading grocery independents and health food stores to pharmacies, specialty retailers and national retail groups.

Born in Melbourne and now growing brands Australia wide, they do the groundwork behind retail growth. Think national ranging, new store acquisition, launches, rollouts, tastings, visual merchandising and everything in between.

Here to build brands people want to stock, retailers want to work with, and customers want to discover.

About The Role

Representing is growing, and looking for a experienced Field Sales Representative to own and grow their presence across NSW. Based in Sydney and out on the road, you’ll be building relationships door to door - growing existing accounts and winning new business across independents, grocery and beyond.

Key Responsibilities

• Drive new business across NSW through door-to-door sales; building relationships with independent retailers, grocery, health food and other stockists.
• Grow and nurture existing accounts, increasing range, distribution and sell-through across the portfolio.
• Get out on the road with purpose; an average of 5 store visits per day across your territory.
• Identify and win new in-store opportunities: displays, activations, signage and secondary placements.
• Plan and run product tastings and in-store activations to drive trial and sell-through.
• Manage your territory, pipeline and account activity through the customised wholesale portal.
• Represent the full portfolio of brands with genuine passion and strong product knowledge.
• Work closely with the national sales team on planograms, strategy and execution.
• As the region grows, build toward leading and mentoring a team of NSW reps.

What we're looking for:

• Proven experience as a sales rep or BDM, ideally within FMCG, health & wellness, food, supplements or beverage.
• Experience working with a distributor, and across grocery and independent retail channels.
• A natural relationship-builder — personable, proactive and genuinely motivated by the chase and the close.
• Senior enough to hit the ground running with minimal hand-holding, and hungry to grow into a leadership role.
• Confident managing your own territory, diary and pipeline day to day.
• An entrepreneurial spirit with a drive to grow a business from the ground up; not scared to get their hands dirty.
• Based in Sydney with strong knowledge of the NSW market, and a full driver’s licence.

What's on offer:

• Competitive salary, plus a car allowance and commission.
• Phone and laptop allowance.
• Flexible, remote / on-the-road working.
• Represent a portfolio of genuinely great health and wellness brands, Australian and international brands.
• A clear path to grow into a management role as the NSW team builds out.

This is a genuine hit-the-ground-running role for someone who’s done it before: proactive, motivated and personable, with the commercial nous to open doors and the follow-through to turn them into long-term accounts. As the NSW business grows, so does this role, with a real opportunity to step up into a key account manager position.