Fan Experience Lead, Rugby World Cup 2027

Rugby World Cup Australia; Sydney; Hybrid; AUD 110,000 - 170,000; Full time

Job summary

Rugby World Cup Australia (RWCA) is recruiting a Fan Experience Manager to shape how fans experience the Men's Rugby World Cup 2027. You will lead the planning and delivery of fan festivals, engagement initiatives and host city experiences across Australia.

Reporting to the Head of Fan Experience, you will collaborate with host cities, government, partners and venues to move concepts from idea to delivery while managing budgets, risk and timelines, and ensuring accessibility and inclusion.

Responsibilities

• Lead the planning and delivery of Fan Festivals across host cities
• Act as primary liaison for host territories and city partners
• Develop fan journey and last-mile strategies between transport hubs, city centres, fan zones and venues
• Coordinate fan engagement initiatives such as Open Training Sessions and welcome ceremonies
• Drive fan communications, wayfinding and spectator information
• Champion accessibility and inclusion, and deliver sponsor activations with commercial teams

Job description

Rugby World Cup Australia (RWCA) is recruiting a Fan Experience Manager to shape how fans experience the Men's Rugby World Cup 2027. You will lead the planning and delivery of fan festivals, engagement initiatives and host city experiences across Australia.

Reporting to the Head of Fan Experience, you will collaborate with host cities, government, partners and venues to move concepts from idea to delivery while managing budgets, risk and timelines, and ensuring accessibility and inclusion.