Exhibition Sales Manager

Connect Media; Sydney; Hybrid; AUD 90,000 - 140,000; Full time

Job summary

Connect Media in Sydney is seeking an Exhibition Sales Manager for a hybrid contract role based in Surry Hills, NSW, with flexibility for some work from home. The Exhibition Sales Manager will oversee exhibition sales for Connect Media’s events portfolio, including prospecting new exhibitors, nurturing existing client relationships, and managing the end-to-end sales cycle.

The role also involves collaborating with event production and marketing teams to align exhibitor packages with event

Qualifications

• Demonstrated experience in exhibition, sponsorship, or B2B event sales, with a track record of meeting or exceeding revenue targets.
• Strong skills in prospecting, pipeline management, and relationship building with senior-level stakeholders and corporate clients.
• Ability to develop tailored proposals, negotiate commercial terms, and manage contracts from initial contact through to completion.
• Excellent communication, presentation, and interpersonal skills, with the ability to influence and collaborate across internal teams.
• Strong organizational and time management capabilities, including working to deadlines and managing multiple opportunities simultaneously.
• Comfort with CRM systems, sales reporting tools, and basic data analysis to track performance and identify growth opportunities.
• Knowledge of B2B media, events, or related industries is highly beneficial; understanding of marketing and brand positioning is an advantage.
• Self-motivated, results-oriented mindset, with the ability to work autonomously in a hybrid environment and adapt to changing priorities.
• Relevant tertiary qualification in business, marketing, communications, or a related field is preferred but not mandatory.

Responsibilities

• Oversee exhibition sales for Connect Media’s events portfolio, including prospecting new exhibitors, nurturing existing client relationships, and managing the end-to-end sales cycle.
• Build and maintain a strong pipeline, conduct outbound calls and meetings, and prepare proposals.
• Negotiate contracts and achieve revenue targets while aligning exhibitor packages with event content.
• Collaborate with event production and marketing teams to ensure a high-quality exhibitor experience.

Skills

Exhibition sales

Prospecting

Pipeline management

Relationship building

Proposal writing

Contract negotiation

Communication skills

Presentation skills

Time management

CRM systems

Sales analytics

B2B media knowledge

Self-motivation

Education

Bachelor's degree or higher in business/marketing/communications

Tools

CRM software

Sales reporting tools

Data analysis tools

Job description

Company Description

Connect Media is an integrated B2B media company that delivers events, content, and marketing solutions designed to create competitive advantage for clients.

Role Description

This contract Exhibition Sales Manager role is a hybrid position based in Surry Hills, NSW, with flexibility for some work from home.

The Exhibition Sales Manager will oversee exhibition sales for Connect Media’s events portfolio, including prospecting new exhibitors, nurturing existing client relationships, and managing the end-to-end sales cycle. Day-to-day tasks include building and maintaining a strong pipeline, conducting outbound calls and meetings, preparing proposals, negotiating contracts, and achieving revenue targets. The role also involves collaborating with event production and marketing teams to align exhibitor packages with event content, ensuring compelling commercial opportunities and a high-quality exhibitor experience.

Qualifications

• Demonstrated experience in exhibition, sponsorship, or B2B event sales, with a track record of meeting or exceeding revenue targets.
• Strong skills in prospecting, pipeline management, and relationship building with senior-level stakeholders and corporate clients.
• Ability to develop tailored proposals, negotiate commercial terms, and manage contracts from initial contact through to completion.
• Excellent communication, presentation, and interpersonal skills, with the ability to influence and collaborate across internal teams.
• Strong organizational and time management capabilities, including working to deadlines and managing multiple opportunities simultaneously.
• Comfort with CRM systems, sales reporting tools, and basic data analysis to track performance and identify growth opportunities.
• Knowledge of B2B media, events, or related industries is highly beneficial; understanding of marketing and brand positioning is an advantage.
• Self-motivated, results-oriented mindset, with the ability to work autonomously in a hybrid environment and adapt to changing priorities.
• Relevant tertiary qualification in business, marketing, communications, or a related field is preferred but not mandatory.