Digital Marketing Specialist

The Original PC Doctor; Australia; On-site; AUD 60,000 - 90,000; Full time

Job summary

The Original PC Doctor is seeking a hands-on Digital Marketing Specialist to own campaigns for a national brand across Australia. You will plan end-to-end campaigns, from keyword research and on-page SEO to paid search, social and email, using data to steadily improve results.

Join a team that values marketing and offers flexible, autonomous work with real ownership of campaigns that turn into bookings for service areas nationwide.

Qualifications

• Experience in digital marketing, in-house or agency.
• Solid knowledge of SEO and paid search.
• Comfort with analytics tools and reporting.
• Strong writing and conversion-focused mindset.
• Self-motivated with ability to manage own projects.
• Bonus: WordPress, local SEO, or IT/services exposure.

Responsibilities

• Plan and execute SEO strategy — keyword research, on-page optimisation and content.
• Manage paid campaigns (Google Ads, Microsoft Ads, social) and optimise for cost per lead.
• Create and schedule content for the website, blog and social channels.
• Run email and remarketing campaigns.
• Track performance in Google Analytics & Search Console and report on what’s working.
• Spot new opportunities to grow visibility and bookings.

Skills

Digital marketing

SEO

Paid search

Content writing

Analytics

Project management

WordPress

Local SEO

IT services

Tools

GA4

Google Search Console

Reporting tools

Job description

Passionate about digital marketing? We want to hear from you. The Original PC Doctor
is one of Australia’s best-known computer repair brands, and we’re looking for a hands-on Digital Marketing
Specialist to help us reach more customers across the country. If you live and breathe SEO, paid ads,
content and analytics, this is a chance to own real campaigns for a national brand.

You’ll plan and run digital marketing campaigns end to end — from keyword research and on-page SEO to
paid search, social and email — and use the data to keep improving. You’ll work closely with the team to
turn searches into booked jobs across our service areas Australia-wide.

What you’ll do

• Plan and execute SEO strategy — keyword research, on-page optimisation and content
• Manage paid campaigns (Google Ads, Microsoft Ads, social) and optimise for cost per lead
• Create and schedule content for the website, blog and social channels
• Run email and remarketing campaigns
• Track performance in Google Analytics & Search Console and report on what’s working
• Spot new opportunities to grow visibility and bookings

What you’ll need

• Demonstrated experience in digital marketing (in-house or agency)
• Solid working knowledge of SEO and paid search
• Comfort with analytics tools — GA4, Search Console, and reporting
• Strong writing skills and an eye for what converts
• Self-motivation and the ability to manage your own projects
• Bonus: experience with WordPress, local SEO, or the IT/services sector

What’s in it for you?

• Real ownership of marketing for a respected national brand
• Flexible, autonomous role with room to test your ideas
• A supportive team and a business that values marketing
• The chance to see your campaigns turn directly into booked jobs

How to apply

Apply now or call [phone] .
Send us a quick note on your digital marketing experience and, if you have one, a link to results or work
you’re proud of.