Digital Marketing Ops Lead – Retail Campaigns

The GPT Group

Sydney

On-site

AUD 90,000 - 120,000

Full time

14 days+

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Benefits offered by this job

Flexible working

Parental leave

Learning & Development

Wellbeing programs

Employee referral program

Job summary

The GPT Group in Sydney is seeking a Digital Marketing Operations Executive for a 14 month fixed term contract. You will partner with centre marketing teams to support digital campaigns across the Retail portfolio and drive insights to improve performance.

You will lead monthly reporting, help shape digital strategies, and mentor marketing teams while maximizing digital channels, analytics and tech partners. This role requires strong marketing credentials and leadership capabilities.

Qualifications

Tertiary education in Marketing with strong paid digital media experience.
Experience with CMS, Google Analytics, eDM and mobile marketing.
Understanding of market segmentation in FMCG, leisure or retail.

Responsibilities

Take responsibility for paid digital campaigns aligned with national and centre campaigns.
Lead monthly digital reporting and insights across campaigns.
Assist centres with digital strategies to improve acquisition, conversion and retention.
Support rollout of social media and digital strategies across retail centres.
Oversee website system management and provide marketing training to teams.