Digital Growth Strategist - Google & Meta Ads Account Manager (Work from Home)

Novaflow Digital; Newcastle; Remote; AUD 70,000 - 90,000; Full time

Job summary

Novaflow Digital is seeking a Digital Growth Strategist to manage Google and Meta Ads campaigns for a portfolio of education clients. This remote role requires you to hit the ground running with experience on both Google and Meta platforms and to communicate clearly with clients to drive growth.

You will set up and optimise campaigns, provide monthly reports, and identify opportunities for improvement while guiding clients through digital strategies and decision making.

Qualifications

• 2–4 years of agency or digital marketing experience.
• Experience with SEM PPC on Google Ads and Meta Ads.
• Strong communication and customer service skills.
• Ability to analyse data and report insights.

Responsibilities

• Set up and optimise client accounts on Meta and Google.
• Articulate the value of our services through reports and client conversations.
• Balance delivery with the scope of work and client requests.
• Identify and notify leaders of scope creep.
• Build and manage campaigns within Google Ads and Meta Business accounts.
• Be the main point of contact for a portfolio of clients and maintain strong relationships.
• Analyse campaign performance to identify opportunities and communicate improvements to clients.
• Prepare monthly written and video reports to explain digital strategy.
• Analyse analytics and apply CRO tactics to maximise ROI.
• Educate clients on SEM and PPC strategy and tactics.
• Provide an exceptional customer experience for our clients.

Skills

Google Ads

Meta Ads

Campaign management

Client relations

Tools

Google Analytics

Google Tag Manager

Job description

Digital Growth Strategist - Google & Meta Ads Account Manager (Work from Home)

We are looking for a Digital Growth Strategist - (Google & Meta Ads Account Manager) to work remotely.

Position Purpose

You will be working directly with a portfolio of clients, managing the relationship, building and managing their digital marketing campaigns, identifying & implement improvements, and educating clients to understand strategies used - Must have experience in both Google & Meta Ads. We work exclusively with School and Colleges in the education industry.

About you

You will need to have an upbeat, enthusiastic and can-do attitude. You'll also need to be self-motivated with the ability to work autonomously as part of a small team in a professional, niche agency. You have to hit the ground running with experience of both the Google & Meta platforms.

Your ability as a thinker, communicator, and doer will shine through when it comes executing marketing strategies including, Meta & Google platforms, optimisations, and advising the client on related aspects such website CRO and relating digital strategies to the consumer decision making process.

What you'll do:

• Be able to set up and optimise client accounts on Meta & Google
• Empower clients to understand what we do by articulating the value of our services - (Reports, conversations & answering queries generously)
• Balance delivery with the scope of work & client requests
• Identify & notify leaders of scope creep
• Build and manage clients campaigns within Google Ads & Meta Business accounts.
• Act as the main point of contact for a portfolio of clients, building a positive relationship as the representative for the company.
• Campaign analysis to identify & implement opportunities for campaign improvement as well as communicating these to clients and managing client expectations.
• Prepare monthly written and video reports to foster each client's understanding of their digital strategy.
• Analyse analytics to further identify areas of opportunity and utilise conversion rate optimisation tactics to maximise the client's ROI.
• Educate clients on our SEM and PPC strategy and tactics.
• Provide an exceptional customer experience for our clients. They are our partners and we want them to feel a million dollars
• Be able to pick up the phone and talk clients through issues

Knowledge and Experience

• Exceptional customer service is #1
• Excellent communication skills - both written and verbal
• 2-4 years of agency or digital marketing experience
• Well rounded knowledge and passion of digital marketing, including SEM, PPC (Google Ads, Meta Ads) and Conversion Rate Optimisation.
• A hunger for learning and enhancing your existing skills.
• Confident in building relationships leading to high client retention. Our current retention rate is over 90%.
• Highly organised and process-driven.
• Experience in Google Analytics, Google Tag Manager and tracking implementation.
• If you have SEO experience not essential, but a bonus

Success Factors

• Do clients report confidence in the relationship? High retention and low churn.
• They achieve their platform and client metrics of Maintain, update & optimise 20/30 platforms (14-16 client accounts).
• Tasks are achieved on time, each time.
• Are they consistently working and articulating improvements for the clients' success?

Amazing growth prospects

and upward mobility in our niche, growing, family feel agency. We want to live our values not just read them.

Extensive training and full support -

we take training very seriously and will provide you with training, allocate time for personal development, and do all we can to give you the knowledge and confidence needed for greatness.

Flexibility -

We have a job to get done to make a real difference for our clients and their goals. We are driven by the outcomes above. Flexibility is accepted as long as the outcomes are getting achieved.

In person time

- Expo's, Marketing Retreats & Conferences. We aim to have fun building connections and relationships with our clients. Although a remote role this does not mean an isolated role. Daily check in's, team time and connection are very important to us