Digital Content Producer

Camden Council; Sydney; On-site; AUD 70,000 - 90,000; Full time

Benefits offered by this job

Flexi time

Education assistance

Employee benefits

Job summary

Camden Council is seeking a Digital Content Advisor to bring services and priorities to life through engaging, accessible content across websites, social media, video and other digital platforms.

You will collaborate with teams to use analytics and audience insights to continually improve online communication, ensuring content reaches diverse communities and delivers a strong digital experience.

Qualifications

• Tertiary qualifications in Communications, Digital Media, Journalism, Marketing or related discipline or equivalent experience.
• Analyses digital performance data and audience insights to improve content reach.
• Experience managing website content with CMS and ensuring accessibility and UX best practices.
• Developing and implementing communication plans with target audiences, messages and channels.
• Experience creating social media content and digital campaigns for diverse audiences.
• Scripting and producing video/content for websites and social platforms.

Responsibilities

• Create engaging, accessible digital content across websites, social media and video.
• Monitor analytics and adjust content strategy to improve reach and engagement.
• Collaborate with teams to plan and execute communication initiatives.

Skills

Content strategy

Audience insight

Communication

Storytelling

Video scripting

Education

Bachelor-level in Communications or related field

Tools

CMS (Content Management System)

DAM (Digital Asset Management)

Enterprise CMS platforms

Job description

Great digital content does more than inform. It connectspeople, builds understanding and makes it easier for communities to engage withthe services that matter to them.
As our Digital Content Advisor, you’ll bring Council’sservices, projects and priorities to life through engaging, accessible andaudience-focused digital content. You’ll work across websites, social media,video and other digital platforms to create content that reaches diverseaudiences and delivers a positive digital experience.
This is an opportunity to combine creativity with strategy.You’ll collaborate with teams from across Council, use analytics and audienceinsights to understand what’s working, explore emerging technologies andcontinually improve how we communicate online.
If you enjoy digital storytelling, understand what makescontent work across different platforms and want your work to have a genuinecommunity impact, this could be the opportunity for you.

What We Offer

We are committed to offering and supporting development and employment opportunities to help people excel and build a lasting career. We offer generous learning and development opportunities as well as flexi time, access to employee benefits and education assistance.

We promote diversity in the workplace and have a culture that is inclusive, respectful and embraces the unique skills and qualities of all people.

As the community continues to grow, this opportunity will allow you to grow with it!

• Tertiary qualifications in Communications, Digital Media, Journalism, Marketingor a related discipline, and/or demonstrated equivalent experience in digitalcommunications or content production
• Demonstrated ability toanalyse digital performance data and audience insights to evaluate andcontinuously improve content effectiveness, reach and engagement across digitalplatforms
• Demonstrated experience managing website and digital platform content usingContent Management Systems (CMS), with a sound understanding of userexperience, digital accessibility, search optimisation and contemporary digitalcontent practices
• Demonstrated experience developing and implementing communication plans andapproaches to support projects, programs and initiatives, including identifyingaudiences, key messages, channels and opportunities for engagement
• Demonstrated experience developing and delivering social media content anddigital campaigns that effectively reach and engage diverse audiences acrossmultiple digital channels
• Demonstrated experience in scripting and developing video and online contentfor websites and social media platforms, tailored to the requirements ofdifferent digital platforms and target audiences
• Demonstrated ability toanalyse digital performance data and audience insights to evaluate andcontinuously improve content effectiveness, reach and engagement across digitalplatforms
• Highly developed communication and interpersonal skills, including the abilityto translate complex information into clear, engaging and accessible contentfor diverse audiences
• Valid NSW Driver Licence
• Knowledge of local government operations, governancerequirements and communication practices, with an understanding of the role ofeffective communication in supporting community engagement, transparency andpublic accountability
• Experience using Digital Asset Management (DAM), enterprise content managementor similar systems to effectively manage, maintain and improve access todigital content and assets.

Further Information:Tarik Elmerhebe, Team Leader Marketing, Digital and Design on 02 4653 3644

Closing Date for above position:19/10/2026