Digital Adoption Specialist

Reo Group; Canterbury-Bankstown; On-site; AUD 80,000 - 90,000; Full time

Job summary

Reo Group is seeking a digitally confident Digital Adoption Specialist to join a national B2B organisation. You will support customers and internal teams in adopting digital purchasing platforms, including eCommerce and eProcurement, through demonstrations, onboarding and practical training.

The role blends technology, relationship management and commercial engagement. You will work with sales, operations and technical teams to identify opportunities, overcome adoption challenges and promote

Qualifications

• 2+ years in digital adoption or customer success.
• Experience onboarding, platform demonstrations or training.
• Strong communication and stakeholder engagement skills.
• Willingness to undertake interstate travel.

Responsibilities

• Drive customer adoption and ongoing utilisation of B2B eCommerce and eProcurement platforms.
• Engage with customers to understand purchasing processes and opportunities.
• Deliver platform demonstrations, onboarding and practical training sessions.
• Partner with sales and operations to build confidence in digital technologies.
• Conduct joint customer meetings to identify opportunities and support engagement.
• Identify opportunities for digital purchasing solutions with technical teams.
• Support customers through onboarding journey and post-activation adoption.
• Collaborate with technical stakeholders on integrations and launches.
• Develop engagement plans prioritising high-potential customers.
• Troubleshoot challenges and coordinate support requirements.
• Monitor engagement and activation to evaluate adoption performance.
• Maintain customer records and engagement activity in CRM.

Skills

Digital adoption

Customer success

B2B eCommerce

CRM/ERP exposure

Training delivery

Tools

CRM systems

ERP platforms

Job description

Location: Sydney, Melbourne or Brisbane
Salary Package: $80k - $90k + Super + Bonus
Role Highlights: Join a well-established national organisation undergoing significant digital transformation. Work at the intersection of technology, customer engagement and commercial growth, helping customers and internal teams embrace innovative digital solutions. Enjoy a varied, autonomous role with exposure to modern business systems, cross-functional projects and opportunities to broaden your technical and commercial expertise.

Role Overview
An exciting opportunity exists for a digitally confident and customer-focused Digital Adoption Specialist to join an established national B2B organisation. Working within a collaborative digital function, you will support customers and internal commercial teams in adopting digital purchasing platforms, including eCommerce and eProcurement solutions. Through customer engagement, platform demonstrations, training and onboarding, you will help improve digital capability, streamline purchasing processes and deliver a positive customer experience.

This is a hands‑on opportunity combining technology, relationship management and commercial engagement. You will work closely with sales teams, operational stakeholders and technical specialists to identify digital opportunities, overcome adoption challenges and encourage ongoing platform utilisation. Your contribution will support broader digital transformation initiatives, strengthen customer relationships and drive measurable improvements in digital engagement and purchasing behaviours.

Responsibilities

• Drive customer adoption and ongoing utilisation of B2B eCommerce and eProcurement platforms.
• Engage with customers to understand their purchasing processes, identify opportunities and recommend appropriate digital solutions.
• Deliver engaging platform demonstrations, customer onboarding and practical training sessions.
• Partner with sales and operational teams to build confidence in digital technologies and strengthen internal capability.
• Conduct joint customer meetings and field visits to identify digital opportunities and support customer engagement.
• Identify and qualify opportunities for digital purchasing solutions, collaborating with relevant technical teams.
• Support customers throughout the digital onboarding journey, from initial activation through to ongoing platform engagement.
• Collaborate with technical stakeholders to support digital integrations, platform launches and post-implementation adoption.
• Develop structured engagement plans, prioritising customers and business areas with strong digital growth potential.
• Troubleshoot customer challenges, coordinate support requirements and identify practical solutions.
• Monitor customer engagement, account activation and repeat digital transactions to evaluate adoption performance.
• Maintain accurate customer records and engagement activity through CRM and customer support platforms.
• Gather customer feedback and contribute to continuous improvement initiatives across digital platforms and processes.

Candidate Profile

• Minimum 2 years' experience in digital adoption, customer success, B2B eCommerce, technology solutions or a related customer-facing role.
• Strong technical aptitude with demonstrated experience navigating multiple digital platforms and business systems.
• Exposure to B2B eCommerce, eProcurement, CRM or ERP systems, with the ability to quickly learn new technologies.
• Experience supporting customer onboarding, platform demonstrations, digital implementations or technology adoption initiatives.
• Strong customer engagement and relationship management skills, with the ability to influence stakeholders and drive behavioural change.
• Commercial awareness with the ability to identify customer needs, recognise digital opportunities and recommend practical solutions.
• Experience within B2B distribution, wholesale, manufacturing or similar environments would be advantageous but is not essential.
• Willingness to undertake regular interstate travel and engage directly with customers and internal teams.

Culture & Benefits

Join a well-established national organisation with an extensive branch network, strong customer relationships and a clear commitment to digital innovation. As the business continues to invest in its digital capabilities, you will become part of a collaborative team focused on improving customer experience, strengthening internal capability and driving meaningful commercial outcomes.

• Make an impact - Contribute to a major digital transformation strategy with ambitious long-term growth objectives.
• Build your expertise - Gain exposure to B2B eCommerce, eProcurement, digital integrations and cross-functional technology initiatives.
• Enjoy autonomy and variety - Combine customer engagement, technology, training and field-based activity within a collaborative national business.